Content Creator

Position:

Location:

Reporting To:

About the EleFant

the EleFant is India’s first app-based toy subscription platform — helping parents give their children access to premium toys, clutter-free homes, and sustainable playtime. As we expand, we are looking to partner with creators who not only make great content but also live the EleFant philosophy — parenting made smarter.

About the Role

Content Creator who is also a Micro-Influencer

You’ll work closely with our marketing team to ideate, shoot, and edit content that reflects modern parenting, joyful playtime, and the EleFant’s mission of redefining how kids play in India.

Key Responsibilities

• Be the 

  on-camera face

   for the EleFant’s social content — from Reels to YouTube explainers to campaign videos.
• Script, plan, and shoot 

  short-form content (Reels, Shorts, product demos, unboxings, behind-the-scenes, parent education, etc.)

  .
• Generate relatable parenting conversations through storytelling and video content.
• Bring personal experiences of motherhood or parenting into content naturally and authentically.
• Collaborate with internal teams on ongoing brand campaigns, subscriber journeys, influencer tie-ups, and parenting community outreach.
• Track trends on Instagram, YouTube, and parent communities to create viral content.
• Represent the EleFant brand voice consistently.

Preferred Profile

• Micro-influencer (mom preferred):

   10K–100K followers across Instagram or YouTube, with an engaged parenting or kids-focused audience.
• Prior experience in content creation — comfortable both behind and in front of the camera.
• Strong understanding of parenting content trends, formats, and storytelling.
• Ability to independently ideate, shoot (phone-based or DSLR), edit (CapCut, InShot, Canva, Premiere, or similar).
• Natural ability to build trust, relatability, and authentic connection with fellow parents.
• Bonus: Existing collaborations with parenting brands or communities.

Why Join EleFant?

• Be part of a fast-growing parenting startup that’s creating India’s first toy subscription ecosystem.
• Collaborate on impactful campaigns that help parents and create real change in parenting culture.
• Build your personal brand and following further while driving a larger movement.
• Flexible creative freedom — your voice and perspective as a parent will shape the content.

To Apply :

• Share your Instagram/Youtube handle
• Submit 2-3 links to content you’ve created that you’re proud of
• Attach a short note on: Why you think the EleFant’s vision fits your personal content journey