Communications Specialist

Job Title: Communications Specialist (Campaigns)

Location:

About the Role

Were looking for a creative and analytical communicator who can strengthen our digital presence across platforms. The ideal candidate will plan and manage online campaigns, craft engaging content and visuals. This role combines strategic thinking with hands-on execution, perfect for someone who enjoys both storytelling and data.

Digital Campaigns

• Plan, execute, and optimise digital ad campaigns on platforms such as

  LinkedIn, Meta (Facebook/Instagram), and Google

  .

• Build audience segments and track performance using analytics dashboards.

• Coordinate with teams to align campaigns with organisational communication goals.

Content Development

• Write and edit

  social media posts, blogs, newsletters, and website content

  .

• Ensure brand consistency and a clear, engaging tone across platforms.

• Support storytelling initiatives that highlight fieldwork, research, and on-ground impact.

Design Visual Communication

• Create

  basic digital creatives, infographics, and short videos

  using tools like Canva and VEED.io.

• Work with a team to conceptualise visuals for campaigns.

Analytics Reporting

• Track performance of campaigns and organic posts.

• Prepare monthly analytics reports and recommend improvements based on insights.

Cross-Team Collaboration

• Support communication needs across projects and partnerships.

• Coordinate with programme and fundraising teams to develop targeted outreach materials.

Skills Qualifications

• 2+ years of experience in

  digital communications, marketing, or media

  , with proven results from managing campaigns.

• Digital marketing certifications are a plus.

• Strong writing and editing skills in English.

• Hands-on experience with

  LinkedIn Campaign Manager, Meta Ads, or Google Ads

  .

• Familiarity with

  social media scheduling and analytics tools

  is a plus (e.g., Buffer, Hootsuite, Sprout Social).

• Working knowledge of

  Canva

  for design.

• Basic understanding of

  SEO and web analytics

  is a plus.

• Creative thinker whos detail-oriented and comfortable juggling multiple projects.