Location:
Hybrid / Onsite (Remote-friendly during pre-launch phase) Role Type:
Co-founder | Equity + Profit Sharing. Stage:
Bootstrapped | Idea Stage.We are a purpose-driven, early-stage startup currently in stealth mode, on a mission to solve real, pressing challenges in the Indian consumer market, with a focus on Food, FMCG, Healthcare, FoodTech, and Consumer Products. Backed by passion, research, and a vision for impact, we are building from scratch — and now, we’re looking for a Co-founder & CMO to join us on this exciting journey.Who We’re Looking For: An entrepreneurial, high-energy marketing leader who is ready to take on the challenge of building an entire brand and marketing strategy — from Zero to Launch, and beyond.We are looking for someone who has:
✅ Proven experience as a CMO or senior marketing leader in one or more of the following sectors: Food, FMCG, Healthcare, Consumer Products, FoodTech, etc.✅ Deep understanding of the Indian market, with specific knowledge of West Bengal’s regional dynamics.✅ Hands-on expertise across B2B, B2C, D2C, and multi-channel marketing strategies.✅ Led 3–5+ projects from ideation to go-to-market (GTM)— either within startups or as a consultant.✅ Up-to-date with latest consumer trends, digital tools, and marketing tech relevant to Indian and regional markets.✅ Experience working with or in Startups, especially in early-stage or zero-to-one journeys.✅ A strong Entrepreneurial mindset, strategic thinking, and the ability to execute fast with limited resources.Key Responsibilities:
As the Co-founder & CMO, you will:🔹 Build and lead the entire marketing function — from strategy to execution.🔹 Create and manage the brand identity, voice, and positioning in the market.🔹Design and implement performance-driven marketing strategies across digital, offline, and experiential platforms.🔹 Develop and drive customer acquisition, retention, and growth strategies.🔹 Work closely with other co-founders in product, business development, and operations to shape GTM plans.🔹 Lay the foundation of internal marketing systems, processes, and teams.What We’re Offering:
📌 Equity stake as a Co-founder.💰 Profit-sharing from the first month of revenue generation.💼 From Year 2, a fixed salary will be aligned with equity and startup financial milestones.🧭 A rare opportunity to build something meaningful from the ground up, with full ownership and autonomy.Please Note: As we are a bootstrapped startup, candidates must have a minimum 12-month financial runway to support personal/family expenses during the early stages
This Role Is Ideal For You If...
* You’re an experienced CMO, brand strategist, or marketing leader who’s looking to finally **build your own venture.* You’ve consulted or led marketing for startups and dream of being a co-founder on your own.* You thrive in fast-paced, ambiguous environments and are passionate about Creating real impact for today and future generations.Work Mode:
* Initial months can be Remote during the pre-launch phase.* Will gradually transition to a Hybrid or Onsite role (flexible based on candidate and business needs).Ready to Build Something Iconic? If you believe you have the vision, experience, and energy to shape a bold new brand in India’s consumer landscape, we’d love to talk.