Chief Marketing Officer (CMO)

Role Overview: As the Chief Marketing Officer (CMO) at ART Technology, you will play a pivotal role in defining and leading the marketing strategy of the company. This is a high-impact leadership position responsible for building brand equity, driving demand generation, enhancing market positioning, and enabling revenue growth through innovative, data-driven marketing initiatives. The ideal candidate brings deep experience in the IT services/B2B tech landscape, a strategic mindset, strong execution capability, and proven leadership in building scalable global marketing functions. Key Responsibilities: - Design and implement a comprehensive global marketing strategy aligned with ART's business objectives. - Develop positioning, messaging, and go-to-market plans for ART's core services. - Identify new market opportunities and emerging customer segments. - Build and amplify a strong, recognizable global brand identity. - Establish ART as a thought leader through strategic PR and media outreach. - Oversee creative direction across platforms. - Manage SEO, SEM, content marketing, PPC, and email campaigns. - Drive measurable growth in traffic and lead generation. - Ensure consistent messaging across digital touchpoints. - Build a demand generation engine using inbound/outbound marketing. - Develop ABM campaigns and create marketing collateral. - Define and monitor key marketing KPIs. - Analyze customer insights and market trends. - Report strategic insights to leadership. - Build and lead a high-performance marketing team. - Foster a collaborative and results-driven culture. - Align with cross-functional teams for synergy. Qualification Required: - 15-20 years of marketing experience with at least 7 years in IT services leadership. - Strong expertise in B2B marketing and demand generation. - Proven success in scaling marketing functions. - Hands-on experience with CRM, automation, and analytics tools (e.g., HubSpot, Salesforce). - Excellent communication and presentation skills. - MBA in Marketing or related field preferred.,