Channel Sales Executive

Channel Sales Executive

Profile

We are looking for a motivated and experienced Channel Sales

Executive to expand our sales through dealer/distributor

networks. The ideal candidate will be responsible for identifying,

developing, and managing business relationships with channel

partners to achieve sales targets in the lighting domain.

Responsibilities

Develop and manage relationships with channel partners

(distributors, dealers, and retailers) to drive product sales.

Onboard new partners and ensure consistent communication and

engagement.

Actively

promote

Sketch

Lighting’s

products through

presentations, promotional materials, and product training

sessions.

Train partners on product features, USPs, and pricing structures.

Monitor partner performance and sales targets, and support them

with necessary tools and resources.

Develop and execute strategies to increase market penetration

through channel partners.

Conduct regular market visits to ensure availability, visibility, and

correct positioning of products.

Work closely with internal teams (marketing, logistics, production)

to fulfill partner requirements.

Collect market feedback and competitor insights to improve sales

performance.

Ensure timely collections and manage outstanding payments from

channel partners.

www.sketchlighting.comQualification

Bachelor’s degree in Business, Marketing, or a related field.

1–3 years of experience in channel sales, preferably in the

lighting, electrical, or building materials industry.

Strong communication, negotiation, and relationship[1]

building skills.

Self-motivated with the ability to work independently.

Willingness to travel extensively as per business needs.

Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹30,000.00 per month

Work Location: In person