Channel Marketing Manager

The Marketing Head role in Navi Mumbai requires you to lead all marketing efforts to drive sales growth through channel partners. Your responsibilities include developing and executing strategies to enhance the brand, support channel partners, and create demand in target markets. To succeed, you must combine strategic vision with hands-on execution, focusing on partner enablement, co-marketing programs, and market intelligence to meet revenue and market share goals. Your key responsibilities will involve: 1. Developing and implementing channel marketing strategies aligned with sales objectives. 2. Strengthening brand visibility and maintaining consistent messaging across all channel ecosystems. 3. Launching marketing programs and campaigns with top-tier partners, organizing events, and creating training modules for partners. 4. Driving lead generation through various marketing channels and optimizing the use of CRM tools for lead nurturing. 5. Conducting market analysis, providing insights on channel health, and preparing reports on marketing KPIs. To qualify for this role, you should have an MBA in Marketing or equivalent, along with 5-8 years of marketing experience, including leadership roles in a channel-driven sales environment. You must possess a strong understanding of channel ecosystems, proven experience in designing effective channel marketing strategies, and proficiency in digital marketing tools and analytics platforms. Key competencies for this position include a strategic mindset, understanding of channel partner dynamics, analytical skills for ROI measurement, strong interpersonal skills, and a creative approach to building brand presence within distributed networks.,