Job
Description
JD Category Management PL Duties and Responsibilities: Responsible for Overall Own Brand FMCG Food / Gourmet Business. Understand the available market opportunity for new and existing categories. Stock availability, stock turnover, Category Assortment Expansion. New Product development by identifying new Vendors. Drive the Sales, Margin, and Inventory. Managing overall operations including Buying & Merchandising , Vendor Management, Demand Planning, Inventory Management, etc. Steering merchandising efforts in harmony with the business objectives. Provide support and guidance for fulfilling statutory requirements related to new Products. Should be strong at National Sourcing & TOT Negotiation. Participates in development of strategic direction and annual strategic plans for categories. Prepares Business plan and ensures sales, gross margin, and contribution targets are achieved. Understands the consumer, customer, and competitive environment and utilizes that insight to initiate recommendations in marketing mix (product, price, place, and promotion) and new business/new products. Lead projects consisted of cross-functional teams to achieve key initiative deliverables. Works directly with digital, content, creative departments, and agency to develop, branding, Artwork, and advertising strategies. Performs qualitative and quantitative market research on New products and innovation, packaging concepts, positioning, pricing, and promotion.
