Campaign Management Senior Analyst

Job Description

Skill required: Marketing Operations - Campaign Management Designation: Senior Analyst Qualifications: Any Graduation Years of Experience: 5-8 Years Language - Ability: English - Proficient About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Be a part of the Marketing Operations team that is leading the managed services arm of Accenture. We power our clients business through the integration of insights, data, and technology. We are focused on activating and scaling the best brand experiences, to deliver breakthrough marketing-led growth, cost-effectively, across all digital consumer touchpoints and channels. The value we bring to clients boosts their marketing efficiency and effectiveness that powers their growth. Were looking to hire passionate and innovative leaders in Marketing Operations with deep domain expertise in digital marketing and delivering cutting edge marketing services across a range of clients and industries, bringing with them strong operations acumen and transformative leadership. The campaign management team focuses on planning, executing, tracking, and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to the evaluation of results. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. This Channel requires a good understanding of digital marketing, email marketing, and technologies like Salesforce CRM, Salesforce Automation studio, Google DV360, and Responsys You will be working on Adobe Marketo Engage which is a marketing automation software that helps marketers master digital marketing to engage customers and prospects. What are we looking for Adobe Marketo Engage Adaptable and flexible Ability to perform under pressure Problem-solving skills Detail orientation Ability to establish strong client relationship Roles and Responsibilities: In this role you are required to solve routine problems, largely through precedent and referral to general guidelines Your expected interactions are within your own team and direct supervisor You will be provided detailed to moderate level of instruction on daily work tasks and detailed instruction on new assignments The decisions that you make would impact your own work You will be an individual contributor as a part of a team, with a predetermined, focused scope of work Please note that this role may require you to work in rotational shifts Qualification Any Graduation