Branding & Communications Professional

2 - 5 years

5 - 9 Lacs

Posted:2 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Vb Group is looking for Branding & Communications Professional to join our dynamic team and embark on a rewarding career journey
Brand Strategy Development:
  • Collaborate with cross-functional teams to define and develop the brand strategy.
    Conduct market research to identify opportunities for brand growth and differentiation.
Creative Content Development:
  • Create engaging and visually appealing content that aligns with the brand identity.
    Develop multimedia content, including graphics, videos, and written materials for promotional purposes.
Digital Marketing:
  • Oversee and optimize the brand's digital presence across various platforms.
    Implement digital marketing strategies to increase brand visibility and engagement.
Promotional Campaigns:
  • Plan and execute promotional campaigns to drive brand awareness and customer acquisition.
    Utilize both online and offline channels for promotional activities.
Partnerships and Collaborations:
  • Identify and establish partnerships and collaborations that enhance brand visibility.
    Negotiate and manage relationships with external partners to leverage joint promotional efforts.
Event Management:
  • Plan and coordinate events that align with the brand's image and promotional goals.
    Execute product launches, sponsorships, and other promotional events.
Public Relations:
  • Cultivate positive relationships with media outlets, influencers, and key industry figures.
    Generate press releases, media coverage, and PR campaigns to elevate the brand's profile.
Social Media Management:
  • Develop and maintain a strong presence on social media platforms.
    Implement social media campaigns to engage and grow the brand's audience.
Analytics and Reporting:
  • Utilize analytics tools to measure and analyze the performance of branding and promotional initiatives.
    Provide regular reports and insights to evaluate the effectiveness of strategies.
Budget Management:
  • Develop and manage budgets for branding and promotional activities.
    Ensure efficient use of resources to maximize the impact of promotional efforts.

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