Brand Strategist / Marketing Head

5 - 9 years

0 Lacs

Posted:5 days ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Brand Strategist / Marketing Head, you will play a crucial role in enhancing our company's reputation in the market and expanding our audience reach. Your responsibilities will involve analyzing consumer insights, creating strategic plans for our creative team, and establishing guidelines to elevate our company's presence across various channels. Your success in this position will be driven by your extensive experience in brand management and a deep understanding of our industry. Your key responsibilities will include: - Gathering feedback from sales and studying consumer behavior to define our company's positioning - Developing our differentiation strategy - Formulating guidelines that shape our company's voice in online and offline platforms, including terminology and slogans - Briefing our creative team on upcoming marketing projects such as ebooks, email campaigns, and advertising banners - Conducting competitive research to identify our strengths and weaknesses - Designing promotional campaigns for new products and markets - Creating and implementing our social media strategy - Evaluating the performance of our advertising campaigns and events - Analyzing market trends to uncover new opportunities and challenges To excel in this role, you should possess: - Proven work experience as a Brand Strategist or in a similar Marketing role - A portfolio showcasing successful brand-building projects (preferred) - Profound understanding of the complete marketing mix - Experience in developing marketing strategies based on market segmentation - Strong data-driven mindset - Creative thinking abilities - Excellent communication and writing skills - A degree in Marketing or a relevant field (BSc/MSc) If you meet the above requirements and are ready to drive our brand to new heights, we are excited to hear from you. Please reach out to our HR Manager at (+91) 98722-43031 to explore this Full-time, Permanent opportunity further. In addition to a competitive salary, we offer benefits such as cell phone reimbursement, commuter assistance, flexible work schedules, internet reimbursement, performance bonuses, and yearly bonuses. This position requires in-person work, with shifts available during the day, morning, and night.,

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