Brand Manager - Beauty Brand

Hiring for Assistant Brand Manager for leading Beauty Cosmetic Company

Location: Mumbai

CTC: 12-15 LPA

Roles and Responsibilities:

Driving Sales:

 Responsible for top-line revenue goals within the established investment budget to achieve P&L goals

 Responsible for developing, implementing, managing and reporting on plans to improve site metrics by increasing conversion, AOV, and other KPIs

 Manage website content to align with monthly promotions, seasonal promotions and overall marketing strategy

Monitoring Brand performance:

 Negotiate budgets, set goals, monitor and report on performance

 Secure Margins in line with overall guidance

 Plan and execute brand campaigns across various platforms and take corrective actions to stay on course of the plan

 Meet the plan for recognition and awareness of accountable brands

 Report performance against key metrics in approved formats

Improve customer experience and retention:

 Develop processes and procedures to drive customer retention

 Drive banner revenue through list growth, segmentation and increased efficiency.

 Analyse user experience across channels and touch points through web analytics and determine potential improvements