Branch Manager

Role Overview:

We are looking for an experienced Branch Manager of Sales to drive and manageour sales operations within the NBFC/BFSI/ MSME sectors. This role requires a hands-on leader who can develop and execute sales strategies that drive business growth, specifically focusing on MSME funding, sales conversions, and teamleadership. The ideal candidate will have a solid understanding of both B2B andB2Csales processes, a deep knowledge of government and private funding schemes, anda proven ability to manage large teams.

Key Responsibilities:

Sales Strategy & Execution:

• Lead and execute sales strategies with a focus on MSMEs.
• Build relationships with key clients and stakeholders within the MSME sectors.
• Develop sales forecasts, budgets, and track progress towards sales targets.

Team Leadership & Management:

• Manage a sales team of 50+ professionals, ensuring coordination and alignment with business objectives.
• Mentor and motivate the team to improve performance and achieve targets.
• Establish KPIs, metrics, and incentive structures to drive results and development.

Industry Knowledge & Funding Expertise:

• Stay informed on government and private funding schemes for MSMEs suchas MUDRA, CGTMSE, Stand-Up India, and others.
• Provide strategic advice on financing options and funding solutions availablefor MSMEs.
• Build and maintain relationships with financial institutions, government agencies, and other funding bodies.

Digital Marketing & Certifications:

• Collaborate with the marketing team to enhance inbound sales through digital marketing strategies.
• Ensure the sales team is well-versed in business certifications like UdyamRegistration, ISO etc.

Performance Reporting & Analytics:

• Provide actionable insights and present sales reports, forecasts, and market analysis to senior management.

Key Qualifications:

• Experience: 7+ years in sales, with at least 5 years in leadership roles withinNBFC, BFSI, and MSME sectors.
• Team Management: Proven experience in managing large sales teams (50+ people).
• Industry Knowledge: Expertise in MSME sector dynamics, funding schemes, andfinancial products.
• Sales Expertise: Hands-on experience in B2B and B2C sales with a focus on inbound strategies.
• Funding Knowledge: Comprehensive understanding of MSME financing options and government/private funding schemes.
• Certifications & Digital Marketing: Familiarity with business certifications and digital marketing tools.
• Communication & Negotiation Skills: Strong relationship-building and negotiation skills.
• Analytical Skills: Ability to analyse data, trends, and sales performance to adjust strategies.