B2B Content Writer

3 - 5 years

2 - 6 Lacs

Posted:6 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Were looking for a talented and experienced B2B Senior Content Writer to join our growing marketing team! As a senior writer, youll play a key role in crafting compelling and informative content that engages our target audience, generates leads, and positions us as a thought leader in the industry
  • Roles & Responsibilities:
    IdeationDevelop content plans and content strategies that align with business goals
  • Research & Execute Content StrategiesCreate, edit, and publish SEO-friendly engaging content on Social Media pages in collaboration with a team
    Content Strategy and OptimizationManage overall content plan for social media and marketing campaigns for TVL Medias clientele
  • OrganizedDevelop and maintain a content calendar based on keyword research and target audience insights
  • Tracking & AnalyzingTrack the success of the published content and target viewer action
    Measuring the contents success by tracking KPIs like impressions, engagement, AVD, CTR, and conversions
  • ReportingGenerate and present regular reports to demonstrate contents performance and contents success
  • Stay Updated with Industry TrendsStay informed about industry best practices, emerging technologies, and algorithm updates
  • ConsistentEnsure all content is consistent in terms of style, quality, and tone of voice
  • CollaborativeYou will be working with a team to make sure that the content is published on the strategic schedule and deadlines are met
  • Qualifications:
    In-depth knowledge and proof of work in Copywriting and Content Writing(If youre confident with your skill, you have a chance.)Bachelors degree in English, Journalism, Marketing, or a related field is preferred
  • ExperienceMin 5+ years of experience in content writing and copywriting
  • Proven track record of producing high-quality, engaging, SEO-friendly content
  • Strong understanding of engagement retention principles and relevant practices
  • Strong organizational skills and the ability to manage multiple projects and deadlines
  • Excellent writing, editing, and proofreading skills
  • Ability to conduct thorough research and present information clearly and concisely for content publishing
  • Google with MS Office, Google Docs and Google Spreadsheet, etc
  • Comfortable with Excel or other project management software such as Asana, Notion and Google Calendar
  • Experience with content management systems (CMS) like WordPress
  • Knowledge of social media marketing and content distribution
  • Experience in creating content for various industries
  • SalaryIndustry-standard
    Job-typeFull-time and on-siteShow more Show less
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