AVP Sales

Adissia Developers

12 - 18 years

40 - 45 Lacs

coimbatore

Posted:3 days ago| Platform:

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Skills Required

brand management email marketing event management social media market intelligence sem competitive intelligence seo digital marketing marketing strategy

Work Mode

Work from Office

Job Type

Full Time

Job Description

Job_Description":"

I. Sales Leadership
1. Sales Strategy Planning: \- Define, design, and execute long\-term strategic sales plans aligned withorganizational growth objectives. \- Identify and capitalize on emerging real estate trends, consumer behavior,and competitor dynamics. \- Collaborate with the executive leadership team in shaping business directionthrough actionable sales strategies. 2. Sales Target Achievement Performance Monitoring: \- Establish clear sales targets, quotas, and key performance indicators (KPIs)for teams. \- Monitor and review sales team performance on a weekly\ / monthly\ / quarterlybasis. \- Take corrective actions based on performance metrics, client feedback, andconversion analysis. 3. Client Relationship Management: \- Build strong relationships with key clients and investors to ensuresatisfaction and repeat business. \- Facilitate regular meetings, walkthroughs, and after\-sales supportinitiatives. \- Personally oversee large or high\-value client accounts. 4. Sales Operations Management: \- Supervise the end\-to\-end sales lifecycle\from inquiry to deal closure. \- Maintain a real\-time sales dashboard and CRM tracking system. \- Standardize sales documentation, pricing structures, follow\-ups, and clientonboarding. 5. Team Building Leadership: \- Recruit, train, and mentor the sales force across regions\/projects. \- Foster a culture of performance, accountability, and innovation. \- Facilitate sales bootcamps, product knowledge sessions, and one\-on\-onecoaching. 6. Sales Analytics Market Intelligence: \- Monitor real estate market metrics including absorption rate, price trends,and micro\-market developments. \- Use predictive analytics and competitor analysis to sharpen campaign focus. \- Generate MIS reports and market feedback for leadership review. II. Marketing Leadership 1. Marketing Strategy: \- Develop integrated marketing strategies including branding, positioning, andlead generation. \- Collaborate with the digital, creative, and communications teams for campaignexecution. \- Identify USP of projects and translate them into compelling marketingmessages. 2. Brand Management: \- Ensure a consistent and appealing brand image across platforms andtouchpoints. \- Lead visual identity development, event branding, and storytelling formats. \- Protect and enhance the organization\public image. 3. Digital Marketing Oversight: \- Oversee digital campaigns across SEO, SEM, email marketing, social media, andinfluencer engagement. \- Monitor web traffic, engagement metrics, and customer journey behavior. \- Leverage automation tools and CRM analytics to refine campaign effectiveness. 4. Campaign and Event Management: \- Plan and execute omni\-channel campaigns for project launches, pre\-bookings,and inventory movement. \- Collaborate with advertising agencies, print vendors, and digitalconsultants. \- Organize promotional events, property expos, and investor meets. 5. Marketing Budget ROI Management: \- Prepare detailed quarterly marketing budgets and media plans. \- Track ROI on every campaign and reallocate budgets based on effectiveness. \- Maintain cost efficiency while achieving maximum brand exposure. 6. Consumer Insight Research: \- Conduct buyer persona development, sentiment analysis, and psychographicprofiling. \- Deploy surveys and focus groups to gather qualitative feedback. \- Analyze lead quality and source effectiveness. 7. Team Leadership in Marketing: \- Lead and manage marketing professionals across content, design, analytics,and campaign execution. \- Promote collaboration across sales, digital, and advertising verticals. \- Encourage innovation and continuous learning within the marketing team. III. Documentation and Process Management \- Maintain documented sales procedures, sales scripts, FAQs, and lead trackingmechanisms. \- Manage legal and client documentation like agreements, invoices, NDAs, andpayment schedules. \- Standardize SOPs for sales pitch, site visits, booking formalities, andpost\-sale support. \- Generate and present sales forecasts, marketing campaign reports, andcustomer feedback records. IV. Innovation, Technology Process Improvement \- Identify and implement PropTech tools to enhance sales performance andcustomer engagement. \- Lead adoption of CRM, sales enablement tools, and automation systems. \- Stay abreast with industry trends, innovations, and technology disruptions inreal estate. \- Introduce data\-driven decision\-making models and AI\-driven customerprofiling. V. Professional Development Talent Growth Self\-Development: \- Attend national\/international real estate expos, thought leadership forums,and executive seminars. \- Complete certifications in advanced sales leadership, data analytics,negotiation, and branding. \- Stay updated on RERA regulations, digital compliance, and competitiveintelligence tools. Team Development: \- Identify skill gaps and execute quarterly training programs. \- Promote leadership grooming, mentoring, and cross\-functional exposure. \- Ensure a positive and energetic work culture that drives results. Key Working Relationships Internal: \- Managing Director \/ CEO \- CFO Finance Team \- HR Department \- Project and Engineering Heads \- CRM and Post\-Sales Teams \- Digital Advertising Teams \- Legal and Procurement External: \- Existing and Prospective Clients \- Channel Partners \/ Brokers \/ IPCs \- Marketing and Advertising Agencies \- PropTech CRM Vendors \- Legal Consultants and RERA Officials \- Investors, NRI Clients, and HNI Networks

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Requirements

RequiredQualifications Experience
Essential: \- Bachelor\Degree in Business Administration, Marketing, or Real Estate. \- MBA in Marketing\/Real Estate Management from a reputed institution. \- 20\25 years of total experience, with minimum 7+ years in a senior salesleadership role in real estate (residential\ / commercial\ / plots). Desirable: \- Certification in Digital Sales, Real Estate Laws (RERA), or StrategicMarketing. \- Exposure to CRM platforms like Salesforce, HubSpot, or Zoho. Key Competencies Functional Competencies: \- Strategic Sales and Market Planning \- Real Estate Business Acumen \- Digital Campaign Leadership \- Brand Development Activation \- MIS Reporting Sales Forecasting \- Client Engagement Closure Management Leadership Competencies: \- Visionary Leadership Benefits

\- International Trip
\- Professional Growth \- Collaborative growth \- Performance Growth \- Upto 5L Health Insurance for Family Self

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