Automotive Marketing & Business Dev Lead

Automotive Marketing & Business Development Lead

What You'll Do

In this role, you will be responsible for:

• Defining and leading

  technical marketing campaigns from concept to execution.

• Owning and analyzing

  key customer and engagement metrics to drive growth in the automotive sector.

• Creating compelling digital content

  like white papers and infographics on a weekly basis.

• Developing technical case studies

  by collaborating with internal and external experts.

• Assisting in the creation

  of technical articles, blog posts, and other written content.

• Taking full ownership

  of strategic initiatives related to both marketing and business development.

What We're Looking For

Required Skills & Experience:

• Proven experience

  with digital ad campaigns on platforms like LinkedIn and Google.

• Strong ability

  to create high-quality, technical marketing content.

• Familiarity with digital marketing tools

  such as LinkedIn Ads, Google Analytics, and SEO/SEM.

• Excellent written and verbal communication skills.

• Proficiency in graphic design

  tools like Canva or Adobe.

• A strong and active LinkedIn presence.

Education & Background:

• Bachelor's or Master's degree in a relevant technical field (e.g., Engineering, Business).
• Strong understanding of technical product marketing.
• Experience or familiarity with the

  automotive, robotics, or deep tech

  industries is highly preferred.
• An MBA/PGDM in Marketing or Business with a focus on market analytics is a plus