Asst. Manager CRM - Real Estate

We are looking for a dedicated and experienced Senior Executive - CRM to oversee the development, implementation, and optimization of customer relationship management (CRM) strategies within our real estate business. The ideal candidate will be responsible for managing all aspects of interactions with developers / builders, ensuring a seamless customer experience, and driving customer satisfaction. They will work closely with sales, accounts, and customer service teams to create personalized engagement plans, automate communication workflows, and leverage data to enhance the customer journey.

Positions:

Job Location:

Roles and Responsibilities

• Manage CRM data, ensuring accuracy and completeness of customer records.
• Coordinate with sales team to ensure timely booking validation and payment collection.
• Prepare MIS reports using advanced Excel skills, providing insights on post-sales performance and documentation compliance.
• Conduct regular follow-ups on outstanding payments and maintain a high level of payment collection efficiency.
• Ensure adherence to company policies and procedures related to CRM management, records management, and documentation.
• Documentation and Compliance: Ensure accurate and thorough documentation of customer recovery cases. Monitor compliance with company policies, legal requirements, and industry standards.
• Stakeholder Communication: Assist in maintaining strong relationships with internal team and Developers stakeholders. Contribute to effective communication with other departments as well.
• Monitor and contribute to the overall success rate of resolving customers issues.
• Team Support and Development: Assist in leading and developing the customer recovery team.
• Process Improvement: Identify areas for improvement in the customer recovery process. Actively participate in implementing changes to enhance the efficiency and effectiveness of recovery procedures.
• Technology Utilization: Tools / Software / Application:
• CRM software, Microsoft Office (Word, Excel, PowerPoint, Outlook).
  

Desired Candidate Profile

• 1-4 years of experience in CRM Management or similar role in real estate industry.
• Advanced Excel skills for report preparation and analysis.
• Strong understanding of Booking Validation, Payment Collection, Post Sales processes.
• Strong communication and interpersonal skills.
• Excellent negotiation and closing skills.
• Ability to create and deliver effective presentations.
• Customer-focused with the ability to build and maintain client relationships.
• Problem-solving skills and attention to detail.
• Ability to work independently and as part of a team.