Associate Product Marketing Manager

2 - 8 years

0 Lacs

Posted:5 days ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

As a Product Marketing Manager at Capillary in Bengaluru, you will play a crucial role in driving the go-to-market activities, thought leadership content, and customer growth. Your responsibilities will include being the key point of contact between the Brand marketing and product teams, executing the product strategy, and developing tactics to ensure success in sales and marketing. Collaborating with sales, product management, and marketing teams, you will craft go-to-market strategies and become an expert on use cases, personas, and market competitors to differentiate Capillary effectively. - Lead integrated campaigns for product launches - Create compelling content such as presentations and blog posts - Understand buyer personas and influencers to communicate the unique value of Capillary's products - Support sales channels by providing effective enablement content and identifying growth opportunities To excel in this role, you should ideally have: - 2+ years of experience in intelligent marketing automation platforms, particularly marketing to large enterprise buyers - 8+ years of product marketing experience in enterprise SaaS - Experience in startup, multi-product, and multinational company environments - Passion for market research and translating insights into actionable go-to-market plans - Strong communication skills to articulate complex product technology effectively - Ability to collaborate with designers and video editors - Proficiency in creating use cases solutions, whitepapers, and research reports - Positive attitude, strong team player, and excellent people and management skills - Self-driven, adaptable, and strategic thinker Join Capillary's dynamic team of highly motivated individuals who are dedicated to revolutionizing customer engagement for leading brands globally. If you are enthusiastic about working on high-scale, multi-tenant systems and developing innovative web applications, this is the perfect opportunity for you to showcase your skills and contribute to a billion-dollar enterprise.,

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Capillary Technologies logo
Capillary Technologies

Information Technology / Customer Engagement

Bangalore

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