Associate Director Sales Consumer Campaigns

As an Associate Director Sales at Buyer, your role involves owning revenue for Consumer Campaigns by selling high-impact creative solutions to Brand Managers/Marketing Heads. You will blend media-sales hunting with consultative solutioning, shaping campaign strategy, media mix, and budget constructs that deliver demonstrable ROI. **Key Responsibilities:** - **Revenue & Pipeline:** Own an annual/new-logo target and run a disciplined pipeline with clear conversion metrics and forecasting. - **Consultative Solution Selling:** Lead discovery with Brand/Category/Trade Marketing, craft offer mechanics, media mix, and budget allocations; build business cases and ROI models. - **Enterprise Deals:** Navigate multi-stakeholder cycles across various sectors; close complex, multi-year programs. - **Key Accounts & Upsell:** Personally steward marquee accounts and partner with Servicing/Delivery to ensure outcomes. - **Market Intelligence:** Track category trends, rate cards, CPM/CPC/CPA norms, seasonal spends; provide feedback for better packaging and pricing. - **Team Leadership:** Coach 25 Sales/AMs on deal strategy, proposals, objection handling, and executive storytelling. **Qualifications Required:** - 12-18 years of B2B consultative sales experience; 5+ years leading people in high-velocity environments. - Preferred early-career media-sales experience; ability to design and sell campaign budgets, read media plans, and defend ROI. - Success in closing complex deals with multiple decision-makers; expert negotiation skills. - Excellent executive communication and strong proposal/pitch craft. - Fluency in English and one major Indian language; willingness to travel ~50%. - Education: Bachelors in Mass Communication/Advertising/Marketing/Media Studies, MBA/PGDM (Marketing/Media) preferred. Buyerr, a part of the Sproxil group, is an innovative marketing agency founded in 2009 in Massachusetts. They carefully curate ideas and deliver magic with comprehensive insights and realistic results to their clients.,