Associate Director -Public Relation

We are looking for a visionary Associate Director to spearhead our public relations strategy and amplify brand presence across the industry. While working with us, you will primarily focus on strengthening the image and visibility of our clients brands. The ideal candidate brings deep-rooted connections with leading media agencies, top journalists, and influential voices, coupled with a track record of executing high-impact PR campaigns. You will play a pivotal role in shaping powerful brand stories, driving consistent communication across all channels, and unlocking exceptional media visibility for our clients through our company.

Job Responsibilities include:

Strategic Leadership:

• Develop and execute strategic plans to achieve client goals and agency growth targets.
• Provide leadership, vision, and direction to the account management and PR team.
• Collaborate with other department heads to ensure cohesive and integrated campaigns.

Client Relationship Management:

• Serve as a primary point of contact for key client accounts, fostering strong relationships.
• Understand client needs, objectives, and industry trends to offer strategic guidance.
• Oversee the development of account plans and ensure their successful execution.

Business Development:

• Drive organic growth within existing client accounts by identifying opportunities for upselling or expanding services.
• Actively pursue new business opportunities, engaging in pitches and presentations.
• Contribute to the development of proposals, contracts, and negotiation strategies.

Team Management and Development:

• Set clear performance objectives, provide feedback, and facilitate professional growth.
• Foster a collaborative and innovative team culture focused on excellence.

Financial Management:

• Monitor account profitability, budgets, and resource allocation.
• Work closely with finance to ensure accurate billing and financial reporting.

Job Requirements include:

• Bachelors degree in Journalism, Communications, Marketing or related field. A master's degree is a plus.
• Minimum 12 years experience in a senior management role in an agency.
• Strong communication and relationship-building skills, with the ability to effectively engage with clients and media.
• Exceptional leadership and team management skills, with a demonstrated ability to inspire, guide, and mentor staff.
  Strategic thinker with the ability to develop and execute PR/Digital campaigns that achieve client objectives.
• Proficiency in using PR and media monitoring tools and analytics platforms.
• Excellent organizational skills and the ability to manage multiple client accounts and projects simultaneously.