Assistant Marketing Manager- PR & Brand Marketing

8 years

0 Lacs

Posted:2 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

About the job

(Skincare Brand only)

Location: Noida

new luxury skincare brand

on brand storytelling, a proven record of building management for luxury, personal care or beauty

brands, the ability to create fresh and impactful marketing campaigns, a sharp creative eye, deep

knowledge of the social influencer and digital PR landscape, solid resource planning and

management skills, and well-established media relationships.

Responsibilities:

Maintain and strengthen the brand voice.

Lead PR and Marketing

brand manager

Collaborate closely with internal teams to ensure every marketing and communication plan

stays true to brand identity.

Track competitor activity and spot opportunities to strengthen and differentiate our brand

positioning.

Build and nurture strong relationships with journalists, editors, beauty writers, influencers,

and key media partners.

Ensure steady and high-quality coverage across print, digital, social, and influencer channels.

Set clear goals and direction for agencies, ensuring all initiatives drive meaningful visibility

and impact.

Create thoughtful media and communication strategies for launches, seasonal moments,

and brand-led campaigns.

Oversee brand presentations and pitches, ensuring they are compelling, consistent, and

aligned with our ethos.

Lead and coordinate all brand events from planning to execution, ensuring cohesive

storytelling across touchpoints.

Drive influencer strategy and coordination, selecting the right voices, and ensuring strong

content synergy.

PR and influencer-led visibility through curated content and relationship

building.

Be involved in all brand-led marketing initiatives, including working with branding agencies,

market research, and insights.

Manage and coordinate with internal teams (social, influencer marketing, copywriting,

product)

What you should bring

Brand Management including PR, brand communication, online

marketing & influencer marketing.

re with luxury, skincare or makeup brands.

Strong writing, communication, and relationship-building skills.

Comfort with both strategy and hands-on execution.

A good eye for detail and strong leadership and team management capabilities.

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