Area Sales Manager

 Spend 80%-90% of time-in-market securing new distribution, maximizing consumer pull, solving customer challenges, training, and maximizing client brand merchandising and space-to-sales • Motivate and develop self and distributor wholesale teams in delivering brand and individual goals • Establish and implement strategic programs to guide distribution, innovative launches, develop features and menus, create displays, and implement retail promotions that produce effective presentations of the brand stated priorities • Achieve volume objectives for each brand • Plan and execute consistent sales calls with key accounts • Call on and manage up to 100 Retail accounts and up to 50 On Premise accounts • Regularly use provided CRM tools • Work closely with distributor salespeople as brand expert and business generator. Regular work withs as necessary • Develop, implement and monitor agreed upon Key Performance Indicators (KPI's) including tastings, displays, new placements and drink features • Work with internal teams to course correct any brands that are off brand plan