Area Sales Manager

1. Doctor/Healthcare Professional (HCP) Engagement

• Visit doctors, nutritionists, and other healthcare professionals (HCPs) to promote nutraceutical products.

• Educate and detail the benefits, indications, and usage of assigned products.

• Build and maintain strong, professional relationships with HCPs to generate consistent prescriptions.

2. Sales Target Achievement

• Achieve monthly and quarterly sales targets as assigned.

• Drive prescription and secondary sales in the assigned territory.

• Focus on high-potential doctors and clinics to maximize conversions.

3. Product Knowledge & Positioning

• Maintain in-depth knowledge of the nutraceutical portfolio and competitive products.

• Effectively communicate product benefits, ingredients, and differentiation based on scientific data.

• Stay updated with new product launches and ensure their proper promotion.

4. Territory Management

• Maintain and grow business in the assigned geographic area.

• Plan daily routes, doctor visits, and chemist follow-ups to ensure full territory coverage.

• Identify and tap into new customer segments like doctors and nutritionist.

5. Chemist and Stockist Coordination

• Ensure product availability and visibility at key chemist counters.

• Regularly follow up with chemists for secondary sales and stock movement.

• Coordinate with distributors/stockists to manage timely order fulfilment and inventory levels.

6. Reporting and Documentation

• Submit daily call reports, doctor visit reports, and weekly plans on time.

• Update records of prescriptions generated, sample distribution, and feedback from the field.

• Report competitor activities, market feedback, and promotional effectiveness.

7. Promotional Activities & CMEs

• Organize and participate in CMEs (Continuing Medical Education), health camps, and product awareness programs.

• Distribute promotional materials, product samples, and literature to doctors and chemists.

• Actively support marketing initiatives and campaigns in the field.Role & responsibilities

Preferred candidate profile