Area Sales Manager (DSA channel)

Dear Candidate

Excellent openings

Role: Area Sales Manager (DSA channel) (Multiple openings)-

Job Location

Experience:

Age Criteria:

Function:

Reports to:

It is a Team handling role

Job Purpose:

• To deliver on area/ local strategy for the Small Ticket secured Business segment in terms of

target segments, strengthening existing relationships and setting up new channels for market

penetration, and work towards achievement of sales targets and operational plans.

• To proactively address customer/ DSA issues and escalate cases (e.g. fraud alerts, customer

complaints or exception handling) as required for smooth operations; work on removal of

bottlenecks for the achievement of targets for Small Ticket Secured Business segment at the

area/ local level

• To grow the penetration of the business by actively partnering, negotiating and building

relationships with the DSA network, and directing and building the capability of SMs (if any

assigned)

To take ownership for end to end Small Ticket Secured business transactions in assigned area of coverage, with efficient internal operations for superior product delivery and credit quality of new acquisitions with compliant sales operations & coordination with Risk team

Key Result Areas

Sales Growth & Client Acquisition

• Identify and execute sales growth opportunities at a local/ area level, driving channel expansion and new account acquisition
• Segment the market and identify potential direct clients, approach them and generate business through customized loan structure offerings that meet client requirements and also generate good margins for business
• Deliver on sales targets by building strong relationships in the DSA network and influencing DSA outcomes o Augment the sales volumes of Small Ticket Secured lending, manage channel databases and tap them tactically to ensure healthy sales pipeline
• Drive faster TATs through effective loan sanctioning by building strong relationships with internal stakeholders in order to expand channel presence and customer base

 o Track & report on sales operations and productivity metrics, and work towards building a high-performance sales culture

 o Actively participate in initiatives and contests driven by Business Development teams.

Operational Effectiveness

Work with dual focus on sales volume and value (IRR) through the team

 o Track & ensure SLA adherence, sales efficiencies and RoI

• Adopt prescribed improvements in processes and best practices in order to enhance operational productivity and suggest improvements as well

 o Analyze and communicate operational information periodically as per agreed timelines and MIS formats for disbursements, profits, NPAs, channel expansion, new product launches, new branches, new channel development, etc. and communicate to ZSM as well as down the line.

Sales Growth & Client Acquisition

Identify and execute sales growth opportunities at a local/ area level, driving channel expansion and new account acquisition

• Segment the market and identify potential direct clients, approach them and generate business through customized loan structure offerings that meet client requirements and also generate good margins for business
• Deliver on sales targets by building strong relationships in the DSA network and influencing DSA outcomes
• Augment the sales volumes of Small Ticket Secured lending, manage channel databases and tap them tactically to ensure healthy sales pipeline
• Drive faster TATs through effective loan sanctioning by building strong relationships with internal stakeholders in order to expand channel presence and customer base
• Track & report on sales operations and productivity metrics, and work towards building a high-performance sales culture o Actively participate in initiatives and contests driven by Business Development teams

Operational Effectiveness

Work with dual focus on sales volume and value (IRR) through the team

• Track & ensure SLA adherence, sales efficiencies and RoI o Adopt prescribed improvements in processes and best practices in order to enhance operational productivity and suggest improvements as well
• Analyze and communicate operational information periodically as per agreed timelines and MIS formats for disbursements, profits, NPAs, channel expansion, new product launches, new branches, new channel development, etc. and communicate to ZSM as well as down the line

• Please share updated CV at my email ID : geetika.gupta@forward.net.in along with
• Current CTC
• Expected CTC
• Notice period

Regards

Geetika Gupta

FORWARD

geetika.gupta@forward.net.in