Area Sales Executive

Role & responsibilities

Key responsibility - Area Sales Executive (General Trade)

• Build Infrastructure of Distributors, align Key Customers of Mysuru and formulate strategy for long Term Business association.
• To drive profitability and deliver on the Revenue and Share parameters.
• Appoint new GT outlets, & growth plans in line with business strategy.
• Resolve Distributors trade issues, complaints and operational matters
• Work closely with Distributors in achieving the company's objective and vision.
• Develop and implement comprehensive brand strategies to position the products effectively in the market
• Conduct thorough market research to understand consumer behavior, market trends, and competitive landscape
• Plan and execute successful product launches, including pre-launch preparations and post-launch evaluations
• Develop and implement trade marketing strategies to support Modern trade and drive in-store sales
• Manage relationships with key GT partners, ensuring effective execution of promotional activities and merchandising.

Job Family Group:

• Responsible for achieving sales goals and executing sales plans with a defined area. Includes sales management, account management, channel management, field sales/merchandising force (including traditional trade ,wholesale, distributor and new business) and sales control and field evaluations. In some countries field sales force may be split from key account management (national and international). 
• Field Sales are accountable for driving sales through optimal distribution and physical availability of our brands across prime in-store locations. They are responsible for driving the quality of displays, delivering excellent execution in line with perfect store ambitions and building influential relationships with key stakeholders to deliver incremental business and category growth.

What are we looking for?

Should have knowledge of Primary and Secondary markets