Ad Creative Visualiser

** DO NOT apply if you don't have 2+ years experience in Ad Creative Visualisation for any advertising agency or a brand.

Company Introduction:

Brandslane is a Performance Marketing agency that helps Direct-To-Consumer eCommerce to grow their revenue with more acquisitions and sales. Over the last 5+ years, we have worked with some notable brands in India & outside the D2C space including - Yaanman, Neesh Perfumes, Pepnails, Gehna, Bummer, MDNT45, DiamondLady, BombaySweetShop, SwissTimeHouse, and others. In this time we have created over 450 Cr+ for 200+ brands combined.

Introduction About Role:

Creative Visualiser

From ad campaigns and brand refreshes to product launches and personal branding content, your visuals will define how audiences experience our partner brands.

Key Responsibilities

Concept & Creative Direction

• Interpret campaign briefs and translate them into powerful visual concepts that align with brand identity and performance goals.
• Develop moodboards, visual narratives, and campaign storylines in sync with strategy and media objectives.
• Lead ideation sessions with the design team to generate innovative concepts for ad campaigns and social media storytelling.

Design Execution

• Create visually cohesive ad campaigns, landing page layouts, and brand assets that perform across digital platforms.
• Design static, carousel, and video-first layouts optimized for social (Meta, LinkedIn, YouTube, etc.).
• Guide the visual consistency of brands across touchpoints—typography, color palettes, compositions, and design language.

Collaboration & Feedback

• Work closely with Copywriters and Designers to integrate visuals and messaging seamlessly.
• Collaborate with Media Buyers and Strategists to align creative direction with performance data and audience behaviour.
• Provide clear creative direction and quality checks to designers or external vendors.

Platform Optimisation

• Adapt campaign creatives to platform-specific requirements and performance trends.
• Ensure that all designs are optimised for screen, resolution, and format across ad placements.

Trend Research & Innovation

• Stay ahead of visual design trends, advertising styles, and emerging aesthetics.
• Propose innovative design approaches, templates, and workflows to elevate the team’s creative output.

Requirements – Must-Have

• Experience:

   2 years in visual design, or performance creative design — for any ecommerce brand or performance marketing agency.

• Tools:

   Expert in Adobe Photoshop, Illustrator, and Figma (After Effects or Premiere Pro is a plus).

• Design Acumen:

   Strong understanding of composition, color theory, typography, and brand systems.

• Strategic Thinking:

   Ability to align design ideas with marketing goals, consumer psychology, and performance metrics.

• Portfolio:

   A diverse portfolio demonstrating conceptual thinking, campaign design, and digital execution.

• Communication:

   Clear and proactive communicator with strong presentation and feedback skills.

Day-to-Day Tasks

• Review creative briefs with the Creative Strategist and define the visual direction for campaigns.
• Design 4–5 ad creatives or static campaigns per day across multiple client brands.
• Build and present visual moodboards for upcoming launches or brand campaigns.
• Review ad performance reports with strategists to refine design approaches based on insights