YouTube Specialist

Key Responsibilities:

Content Analysis & Strategy

• Evaluate videos for monetization eligibility (ads, sponsorships, memberships).
• Suggest content strategies to maximize ad revenue and audience engagement.

Revenue Optimization

• Implement YouTube's monetization features.
• Monitor RPM, CPM, watch time, and click-through rates to optimize revenue.

Compliance & Policy Management

• Ensure content follows YouTube's monetization policies and copyright rules.
• Manage demonetized videos and appeal processes.

Analytics & Reporting

• Track performance using YouTube Analytics and third-party tools.
• Prepare revenue and performance reports for management.

Collaboration & Marketing

• Coordinate with creators, editors, and marketing teams to enhance content reach.
• Explore brand deals, sponsorships, and affiliate partnerships.

Skills Required:

• Strong understanding of YouTube algorithms and monetization policies.
• Knowledge of SEO and audience retention strategies.
• Analytical mindset with data interpretation skills.
• Communication and negotiation skills for brand partnerships.
• Familiarity with video editing and content creation is a plus.