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Web3 Marketing Specialist || Hyderabad

2 - 4 years

4 - 6 Lacs

Posted:1 week ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Job Title:

Location:

About the Role:

creative, data-driven, and result-oriented Web3 Marketing/Growth Hacker

Key Responsibilities:

  • Plan and execute multi-platform growth campaigns across

    Twitter/X, Telegram, Instagram, Discord, Reddit, YouTube, and LinkedIn

    .
  • Build and manage online communities across Web3 platforms through engaging and informative content.
  • Collaborate with the content and design teams to create compelling creatives, blog posts, videos, and reels.
  • Analyze campaign performance using tools like

    Google Analytics, Twitter Analytics, and Meta Business Suite

    and prepare weekly/monthly reports.
  • Drive organic and paid user acquisition strategies, including

    influencer marketing, PR outreach, and crypto-native growth tactics

    (e.g., Telegram shilling, Crypto Twitter).
  • Execute

    SEO, SEM, and email marketing

    aligned with token launches, platform updates, or product events.
  • Partner with

    Web3 KOLs, influencers, and content creators

    for brand amplification.

Must-Have Skills:

  • In-depth understanding of

    Web3, blockchain, cryptocurrency, NFTs, DeFi, and Metaverse

    .
  • Hands-on experience managing communities on

    Twitter/X, Telegram, Discord, Medium, and Reddit

    .
  • Proficiency in tools and platforms like:
    • Google Analytics / GA4, Google Ads, Meta Ads Manager

    • Canva / Adobe Suite

      (for basic creative support)
    • Notion / Trello / Asana

      (task management)
    • Kitchen / Lark / Mirror

      (for content planning/scheduling)
    • AI tools like ChatGPT for content ideation

  • Basic knowledge of

    SEO, email marketing tools

    (e.g., Mailchimp, Sendinblue), and

    influencer outreach platforms

    is a plus.

Eligibility & Qualifications:

  • Bachelor’s degree in a technical or marketing-related field.
  • Minimum

    2 years of experience in digital marketing or growth hacking

    .
  • At least

    1 year of hands-on experience in Web3/crypto marketing

    .
  • Excellent written and verbal communication skill
  • Strong analytical and problem-solving abilities.
  • Self-starter with the ability to thrive in a fast-paced, remote-friendly environment.

Why Join Us:

  • Be part of cutting-edge projects in the Web3 and crypto space.
  • Work alongside passionate blockchain enthusiasts and tech innovators.
  • Competitive salary with performance-based growth opportunities.
  • Freedom to experiment, ideate, and own your marketing strategy.

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