Public Relations Executive

Roles and Responsibilities

• Develop and execute PR strategies to promote healthcare services, products, and initiatives.
  
• Build and maintain relationships with key stakeholders, including media contacts, influencers, and industry partners.
  
• Identify new business opportunities through lead generation efforts and drive revenue growth through corporate tie-ups.
• Conduct corporate and non-corporate eye camps for lead generations.
  
• Collaborate with cross-functional teams to develop marketing materials, campaigns, and events that align with organizational goals.
  
• Monitor media coverage and provide regular reports on PR performance metrics.
  

Desired Candidate Profile

• Strong understanding of relationship management principles for building strong stakeholder relationships.
  
• Excellent communication skills for effective messaging across various channels (media outreach, social media).
  
• Ability to generate leads through creative thinking and strategic planning.
  
• 1-6 years of experience in public relations or a related field (healthcare marketing preferred).