Tourist Guide / Executive Assistant

Job Purpose:

To craft memorable and insightful tours that bring Gujarat’s cultural richness to life—showcasing its architecture, heritage sites, folklore, cuisine, and festivals. The guide will ensure that every visitor leaves with a deeper appreciation and understanding of Gujarat’s legacy and living traditions.

Key Responsibilities:

·      Conduct structured and thematic tours of key tourist sites: heritage monuments, archaeological sites, temples, stepwells, forts, museums, tribal villages, textile hubs, nature parks, and urban heritage zones.

·      Offer experiential opportunities, such as traditional crafts demonstrations, culinary walks, folk performances, temple rituals, and community-based tourism.

·      Deliver compelling narratives incorporating history, architecture, legends, art, religion, and local folklore in a visitor-friendly and engaging manner.

·      Facilitate visitor interaction with local communities, artisans, and cultural performers.

·      Ensure respectful interpretation of religious and cultural norms; adhere to local customs and sensitivities.

·      Use audio-visual tools, digital platforms, and multilingual aids to enhance visitor understanding and accessibility.

·      Collect visitor feedback and contribute suggestions for enhancing guided experiences.

·      Collaborate with local tourism departments, site management, and stakeholders to ensure tour quality and tourist satisfaction.

·      Ensure safety, accessibility, crowd control, and comfort throughout the tour duration.

Essential Qualifications & Skills:

·      Minimum Graduate in History, Tourism, Archaeology, or a related field.

·      Certification in Tourist Guiding (preferred if recognized by Ministry of Tourism/TCGL).

·      Excellent spoken communication in Gujarati, Hindi, and proficiency in English is desirable.

·      Effective communication and public speaking skills.

·      Respectful knowledge of Hindu traditions, religious protocols, and spiritual sensitivity.

·      Sound understanding of Gujarat’s geography, history, religion, cultural diversity, and intangible heritage.

·      Familiarity with tourism technologies and assistive devices (e.g., guide apps, translation tools, wireless tour systems)

Desirable Attributes:

·      Passion for Indian heritage, history, spirituality and mythology.

·      Ability to connect with people of different cultures and age groups.

·      Punctual, disciplined, and professional in conduct.

·      Physically fit to lead multiple walking tours in varied weather.