Territory Sales Manager

Job Title: Territory Sales Manager Industry: FMCG (Fast-Moving Consumer Goods) Department: Sales & Distribution Reports To: Area Sales Manager / Regional Sales Manager Employment Type: Full-Time Job Summary: We are looking for a motivated and experienced Territory Sales Manager (TSM) to drive sales, manage channel partners, and grow market share in Kochi and the surrounding territory. The TSM will be responsible for achieving sales targets, expanding retail reach, and ensuring excellent execution of trade marketing activities in the assigned region. Key Responsibilities: Sales & Target Achievement: o o Drive primary and secondary sales in the assigned territory. Ensure consistent achievement of sales targets and market share growth. Channel Management: o o Handle distributor onboarding, performance management, and compliance. Ensure availability of stock, timely order processing, and eective supply chain coordination. ¢ ¢ ¢ ¢ Retail Development: o o Increase numeric and weighted distribution. Ensure visibility and planogram compliance across retail outlets. Team Coordination: o o Supervise and support Sales Oicers/Representatives (if applicable). Conduct joint working and on-the-job coaching for frontline sales teams. Market Intelligence: o o Monitor competitor activity and pricing strategies. Gather feedback from the eld and report consumer trends and insights. Reporting: o o Maintain accurate sales data, route plans, and daily call reports. Provide inputs to ASM for territory planning and forecasting. Qualications & Skills: ¢ ¢ Education: Bachelors degree in business, Marketing, or related eld (MBA preferred). Experience: 36 years of FMCG sales experience; territory-level experience in Kerala (especially Kochi) is a strong advantage. ¢ ¢ ¢ Language Prociency: Fluency in Malayalam and English is a must. Technical Skills: MS Excel, reporting tools, CRM/SFA applications. Other Requirements: Two-wheeler with a valid driving license, willingness to travel locally. Key Competencies: ¢ ¢ ¢ ¢ Strong interpersonal and communication skills Results-oriented with problem-solving mindset Strong understanding of rural and urban trade dynamics Ability to build long-term retailer and distributor relationships Remuneration & Benets: ¢ ¢ ¢ ¢ Competitive base salary Incentives based on performance Travel and communication reimbursements Career advancement opportunities within the sales hierarchy