Sr. Cust Marketing Specialist

As a Senior Customer Marketing Specialist at Honeywell, you will be instrumental in enhancing customer engagement and fostering loyalty by crafting and implementing effective marketing strategies. Your key focus will involve close collaboration with sales teams to grasp customer requirements and devise targeted marketing initiatives. The ideal candidate for this role possesses a sharp analytical acumen, exceptional communication abilities, and a knack for excelling in dynamic work environments. Your contributions will be pivotal in shaping the company's success through the formulation and execution of customer-centric marketing strategies aimed at boosting engagement, loyalty, and revenue growth. By comprehending customer needs, scrutinizing market trends, and delivering impactful campaigns, you will fortify customer relationships, elevate brand perception, and bolster the company's overall prosperity. In this role, your responsibilities will include: - Crafting, implementing, and monitoring customer marketing strategies to enhance engagement and loyalty. - Collaborating with sales teams to comprehend customer requirements and devise tailored marketing campaigns to meet pipeline objectives. - Developing and overseeing marketing initiatives such as email campaigns, social media promotions, and customer events. - Analyzing market trends and customer data to pinpoint growth opportunities. - Evaluating the efficacy of marketing campaigns, furnishing insights, and proposing enhancements. - Managing the customer journey to ensure a seamless and personalized experience at all touchpoints. - Leveraging marketing automation tools and CRM systems to enhance campaign performance and track customer interactions. - Working in conjunction with cross-functional teams like offering management and creative services to produce compelling marketing materials. - Staying abreast of industry trends and customer marketing best practices to introduce innovative concepts for continual enhancement. - Cultivating relationships with external vendors and agencies to ensure timely and budget-friendly deliverables.,