Sr . Content Strategist ( Copywriting )

4 - 9 years

6 - 11 Lacs

Posted:1 week ago| Platform: Naukri logo

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Job Type

Full Time

Job Description


Who you are?
  • You eat, breathe, sleep brands and everything social media content
  • Innovation runs in your blood and is always on top of digital marketing trends
  • Everything you see on social media looks like an opportunity for you to create some amazing work on the brands
  • You always have a quirky caption up your sleeve - words just keep coming to you
  • You deep dive into the strategy for the brand and can come up with short-form content that is innovative, creative and provide solutions
  • You have a knack with words and understand the social media content consumption pattern
  • You are known as the Grammar Nazi for English and Hindi
  • Have an impeccable ability to understand client briefs and concept
  • Have worked in a digital agency and understand the pulse of advertising
  • Have managed a team of content writers
  • What You will do?
  • You will be writing copies for brands ranging from binge-watch worthy OTT shows to a kids brand like Edamamma to financial brands like Kotak
  • You will be responsible for developing and executing content strategies that drive brand awareness and promotions
  • You will be given the charge to think creatively to produce some new and trending ideas for various platforms
  • You will be working with the creative teams to create content that engages and resonates with the target audience
  • You will also be responsible for working and coordinating with various teams to pitch to prospective clients and get them onboard
  • You will be responsible for curating the copies, managing and optimizing content across multiple digital platforms
  • You will be responsible to ensure that the systems and processes are followed and also revising them to improve the efficiency of the team and yourself
  • You will be also involved in researching the trending social media trends develop strategies to capitalize on them for the brands you are working with
  • You understand the brand tonality and also maintain the same while creating content for the said brand
  • You don t only consume lame jokes but crack some too
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