Creative Strategist / Influencer Support

Job Title: Creative Strategist / Influencer Support

Location: Remote (Anywhere in India only)

Shift : 09:00pm - 06:00am IST (Night shift)

Job Summary:

We are seeking a dynamic Creative Strategist / Influencer Support specialist to drive ad inspiration, content organization, and influencer pipeline efforts. You will empower strategists and influencer managers with daily creative intelligence, high-performing ad archives, and qualified creators, enabling our teams to focus on strategy and innovation.

Job Responsibilities:

Creative Research & Inspiration Sourcing-

• Pull daily fresh creative inspiration from Foreplay and Kalodata.
• Identify and analyze top competitor ads; provide transcribed scripts for approved videos.
• Build curated ad inspiration collections to inform strategic decisions.
• Outcome: Strategists start with actionable, high-signal creative intelligence.

Creative Library & Winners Archive-

• Build and maintain client-specific Winners Libraries (top-performing ads).
• Manage the SSL-wide Winning Creative Library across clients.
• Tag ads by format, angle, persona, and hook style for easy access and analysis.
• Outcome: A centralized, updated creative knowledge base for all teams.

Content Sprint Build-Out Support-

• Update content sprint decks weekly with new ad inspiration and recent performance data from Motion.
• Organize strategist-provided scripts, briefs, and references inside decks.
• Prepare weekly client performance review decks with motion screenshots.
• Outcome: Strategists focus on concepts, not asset collection or deck formatting.

Influencer Sourcing Support-

• Discover new influencers on Instagram and TikTok daily.
• Conduct light vetting of creators (content quality, engagement, brand fit).
• Tag influencers by UGC style, storytelling ability, and whitelisting potential.
• Maintain a daily updated influencer pipeline for the Influencer Manager.
• Outcome: The Influencer Manager always has a ready and qualified creator pipeline.

Qualifications:

• Bachelors degree in marketing, communications, advertising, media, or equivalent experience.
• 2+ years of experience in a creative strategy, social media, marketing, or influencer support role is preferred.
• Experience with ad research tools (e.g., Foreplay, Kalodata, Motion) and social ad platforms.
• Strong analytical skills in creative performance analysis and competitor monitoring.
• Familiarity with influencer discovery and UGC creator vetting.

Skills:

• Excellent organizational and communication abilities.
• Fast learner, highly detail-oriented, proactive in spotting trends.
• Capable of tagging, organizing, and maintaining creative/ad libraries and influencer pipelines.
• Comfortable working independently and collaborating across teams.

Company Culture & Benefits:

• Remote work
• High-growth team to work with