Sr. Account Strategist

Role Overview: You will be working full-time on-site in either Navi Mumbai or Bangalore as a part of YOptima, India's leading AI-powered programmatic marketing company. Your role will involve creating and implementing digital media strategies, designing campaigns, and evaluating campaign performance to ensure success and help clients meet their business goals. Additionally, you will oversee the client lifecycle from activation to delivery, retention, and growth. Key Responsibilities: - Develop and execute digital media strategies for brand and performance campaigns using biddable or programmatic media. - Create engaging campaigns and ensure their successful implementation. - Evaluate campaign performance to drive success and help clients achieve their objectives. - Manage the client lifecycle, focusing on activation, delivery, retention, and growth. Qualifications: - Must have experience in running brand and performance campaigns through biddable or programmatic media. - Possess excellent presentation, storytelling, and account management skills. - Strong analytical and problem-solving abilities. - Ability to work effectively in a fast-paced collaborative environment. - Bachelor's degree in Marketing, Advertising, Business, or a related field. Note: This position is suitable for candidates with hands-on experience in managing large budget campaigns on biddable media and programmatic platforms like Google Ads, Meta, Google DV360, Trade Desk, or similar. Role Overview: You will be working full-time on-site in either Navi Mumbai or Bangalore as a part of YOptima, India's leading AI-powered programmatic marketing company. Your role will involve creating and implementing digital media strategies, designing campaigns, and evaluating campaign performance to ensure success and help clients meet their business goals. Additionally, you will oversee the client lifecycle from activation to delivery, retention, and growth. Key Responsibilities: - Develop and execute digital media strategies for brand and performance campaigns using biddable or programmatic media. - Create engaging campaigns and ensure their successful implementation. - Evaluate campaign performance to drive success and help clients achieve their objectives. - Manage the client lifecycle, focusing on activation, delivery, retention, and growth. Qualifications: - Must have experience in running brand and performance campaigns through biddable or programmatic media. - Possess excellent presentation, storytelling, and account management skills. - Strong analytical and problem-solving abilities. - Ability to work effectively in a fast-paced collaborative environment. - Bachelor's degree in Marketing, Advertising, Business, or a related field. Note: This position is suitable for candidates with hands-on experience in managing large budget campaigns on biddable media and programmatic platforms like Google Ads, Meta, Google DV360, Trade Desk, or similar.