Specialist, Marketing

In our always on world, CommScope India is seeking a Specialist Marketing based in Bangalore, India to help connect the world by redefining connectivity and building a smarter, simpler, more connected world. As the Field Marketing Specialist, you will play a crucial role in driving revenue, growing market share, and fostering strong customer and partner relationships through various marketing activities aligned with CommScope's business and sales objectives. Your responsibilities will include: - Designing, developing, and executing integrated marketing plans and programs to enhance brand awareness, engage customers and prospects, generate new business, and increase pipeline through cross or up-selling. - Collaborating with Field Sales, Distribution/Channel Sales, System Engineering, Product Line Management, and other stakeholders to implement marketing programs aligned with business goals. - Working with Regional Comms & PR and Corporate Brand team to develop and implement PR initiatives and global brand strategies. - Advocating for your area of responsibility by collaborating with global and regional marketing teams on campaigns and programs to ensure alignment with sub-regional objectives. - Managing budgets effectively, tracking and optimizing marketing programs to achieve regional targets. - Driving regional channel marketing programs through local distribution, partners, and alliances, complementing global/regional initiatives. - Communicating marketing initiatives, events, product announcements, and sales resources to the local team. - Managing lead and database in-line with best practices and processes. Qualifications required for this role: - Bachelor's degree in Communications, Marketing, Business, or similar field. - 5-6+ years of experience in B2B marketing with expertise in event management, partner marketing, and digital marketing. - Ability to transform technical topics into compelling business-level stories and familiarity with social media channels, content development, and B2B Martech stack. - Experience in campaign development, execution, and working with tools like Marketo, Zoom, Tableau, Salesforce.com, etc. At CommScope, employees are empowered to deliver connectivity that shapes how we live, work, and learn. Join a team of bright, passionate individuals who are driving game-changing discoveries in communications technology. If you are looking to grow your career in a dynamic environment, connect to your future at CommScope. CommScope is an Equal Opportunity Employer (EEO), committed to diversity and inclusion. If you require an accommodation during the application or interview process, please contact talentacquisition@commscope.com. Learn more about CommScope's accommodation process and EEO policy at https://jobs.commscope.com/eeo.,