4 Martech Stack Jobs

Job Summary: We are seeking a highly skilled and experienced MarTech Lead to lead our marketing technology initiatives across platforms and teams. The ideal candidate will bring deep expertise in multiple marketing automation tools, data and database management, platform integrations, and campaign deployment. This role requires both strategic and technical capabilities to drive personalization, automation, and seamless customer experiences at scale. Key Responsibilities: Lead the strategy, execution, and optimization of multi-channel marketing automation programs (email, SMS, push, web). Manage and enhance MarTech stack including platforms such as Salesforce Marketing Cloud, Oracle Eloqua, Adobe Marketo, HubSpot, Responsys, etc. Collaborate with marketing, sales, product, and IT teams to design and implement integrated marketing campaigns. Oversee data architecture, segmentation, and audience strategy leveraging tools like SQL, CDP/DMPs, and marketing databases. Drive integrations between marketing platforms and CRM systems (Salesforce, MS Dynamics), CMS (AEM, Drupal), and analytics tools. Ensure flawless campaign deployment, testing (A/B, multivariate), QA, and performance tracking. Monitor and report on campaign effectiveness using dashboards and analytics (Google Analytics, Adobe Analytics, SFMC reports). Maintain high standards for data compliance, security, privacy (GDPR, CAN-SPAM), and governance. Mentor and lead a team of marketing technologists, automation specialists, and developers. Evaluate and recommend new technologies to improve operational efficiency and campaign effectiveness. Required Qualifications: Proven expertise in at least 23 marketing automation platforms (SFMC, Eloqua, Marketo, Responsys, etc.). Strong knowledge of data integration, ETL processes, and platforms like Talend, Zapier, APIs. Hands-on experience with SQL, data extensions, and relational data models. Understanding of customer journey orchestration, personalization, and behavioral triggers. Excellent project management and stakeholder communication skills. Bachelors degree in Marketing, Computer Science, or related field (MBA is a plus). Relevant certifications in Salesforce Marketing Cloud, Marketo, Eloqua, or similar platforms preferred. Preferred Skills: Experience with Customer Data Platforms (CDPs) and data lakes. Willing to learn SAS environments. Working knowledge of compliance frameworks like GDPR, CCPA. Experience in B2B and B2C campaign deployment models.

In our always on world, it is essential to have a genuine connection with the work you do. CommScope India is seeking to hire a Specialist Marketing professional based in Bangalore, India. You will play a crucial role in driving revenue, expanding market share, fostering strong customer and partner relationships, and venturing into new business development opportunities. As the Field Marketing Specialist, your responsibilities will include implementing a wide range of marketing activities such as brand awareness, demand generation, digital marketing, social media engagement, and channel marketing, all in alignment with CommScope's business and sales objectives for your assigned area. Your role will involve designing, developing, and executing integrated marketing plans to enhance brand awareness, increase customer engagement, generate new business leads, and promote cross or up-selling opportunities. Collaboration with Field Sales, Distribution/Channel Sales, System Engineering, Product Line Management, and other key stakeholders will be essential to project manage and implement marketing programs aligned with business goals. You will work closely with the Regional Communication & PR team to develop and execute agreed PR initiatives and collaborate with the Corporate Brand team to advocate and implement global brand strategies. Additionally, you will engage with the global and regional marketing teams and cross-functional groups to ensure that messaging and positioning align with sub-regional business objectives. Effective budget management, marketing reporting, and analytics will be part of your responsibilities to track and optimize marketing programs for the best possible outcomes. Collaborating with distribution/channel teams, local distributors, and partners to drive regional channel marketing programs will be crucial, along with effectively communicating marketing initiatives, events, product announcements, and sales enablement resources to the local team. Qualifications required for this role include a bachelor's degree in Communications, Marketing, Business, or a related field, along with 5-6+ years of experience in B2B marketing, particularly in event management, partner marketing, and digital marketing. You should possess exceptional skills in translating technical topics into compelling business stories, a strong operational focus, and a deep understanding of social media channels, content development, and metrics. Experience with B2B Martech tools like Marketo, Zoom, Tableau, Salesforce.com, and campaign development and execution through multiple tactics will be advantageous for this role. CommScope offers an opportunity to work on cutting-edge connectivity solutions that shape how we live, work, and learn. Join a team of bright, passionate individuals dedicated to creating innovative solutions for the future. If you are looking to grow your career in a dynamic environment, come connect to your future at CommScope. CommScope is an Equal Opportunity Employer, inclusive of people with disabilities and veterans. For any accommodation requests during the application or interview process, please reach out to talentacquisition@commscope.com. To learn more about CommScope's accommodation process and EEO policy, visit https://jobs.commscope.com/eeo.,

About the Role Develop and execute a comprehensive strategy for 3rd party data platform adoption and expansion across the organization, with a focus on driving business outcomes and improving marketing effectiveness. Collaborate with marketing teams to integrate 3rd party data into their campaigns and workflows and provide training and support to ensure effective use of the data. Develop and showcase compelling use cases that demonstrate the value of 3rd party data in improving marketing effectiveness and measure the success of these use cases through metrics such as adoption rate, data quality, and marketing ROI. Develop and maintain a roadmap for 3rd party data platform adoption and expansion across the organization, with a focus on expanding use cases and applications for 3rd party data and developing new data-driven products and services. Monitor and measure the effectiveness of 3rd party data in driving business outcomes, and adjust the adoption strategy accordingly Work with cross-functional teams to ensure data quality and governance, and develop and maintain relationships with 3rd party data vendors to ensure seamless data integration and delivery. Drive the development of new data-driven products and services that leverage 3rd party data, and collaborate with stakeholders to prioritize and develop these products and services. Shift Timings: 2 PM to 11 PM (IST). Work from office for 2 days in a week (Mandatory). About You 12+ years of experience in data management, product management, or a related field. Bachelors or Masters degree in Computer Science, Data Science, Information Technology, or a related field. Experience with data management tools such as data warehousing, ETL (Extract, Transform, Load), data governance, and data quality. Understanding of the Marketing domain and data platforms such as Treasure Data, Salesforce, Eloqua, 6Sense, Alteryx, Tableau and Snowflake within a MarTech stack. Experience with machine learning and AI frameworks (eg, TensorFlow, PyTorch). Expertise in SQL and Alteryx. Experience with data integration tools and technologies such as APIs, data pipelines, and data virtualization. Experience with data quality and validation tools and techniques such as data profiling, data cleansing, and data validation. Strong understanding of data modeling concepts, data architecture, and data governance. Excellent communication and collaboration skills. Ability to drive adoption and expansion of D&B data across the organization. Certifications in data management, data governance, or data science is nice to have. Experience with cloud-based data platforms (eg, AWS, GCP, Azure) nice to have. Knowledge of machine learning and AI concepts, including supervised and unsupervised learning, neural networks, and deep learning nice to have.

About the Role: We are seeking a visionary and data-driven Vice President of Digital Marketing to lead our digital strategy and drive business growth through innovative online marketing initiatives. The ideal candidate will be responsible for overseeing all digital marketing channels, building brand awareness, optimizing customer acquisition and retention, and delivering measurable ROI across campaigns. Key Responsibilities: Develop and Lead Strategy: Design and execute comprehensive digital marketing strategies aligned with business goals. Team Leadership: Build, mentor, and manage a high-performing digital marketing team (SEO, SEM, social media, email, content, paid media, etc.). Performance Marketing: Oversee paid advertising campaigns (Google Ads, Meta, LinkedIn, etc.) and optimize for conversions and ROI. SEO & Content Marketing: Guide content and SEO strategies to improve organic reach and search rankings. Analytics & Reporting: Define KPIs, analyze campaign performance using tools like Google Analytics, and generate actionable insights. Digital Innovation: Stay ahead of digital trends and technologies (AI tools, martech platforms, automation) to ensure a competitive edge. Cross-functional Collaboration: Work closely with Product, Sales, and Creative teams to ensure brand consistency and strategic alignment. Budget Management: Manage digital marketing budgets effectively and allocate resources based on data-driven decisions. Requirements: Bachelors degree in Marketing, Business, Communications, or a related field (MBA preferred) 8–12+ years of experience in digital marketing, with at least 3–5 years in a leadership role Proven success in driving digital growth and scaling marketing operations Expertise in performance marketing, SEO, paid media, and digital analytics Strong understanding of martech stacks, CRM, and automation platforms (e.g., HubSpot, Salesforce, Marketo) Excellent leadership, communication, and strategic thinking skills