Social Media Strategist

Company Description

Web Link Services Pvt. Ltd. helps businesses find their place and grow in the ever-changing digital landscape. With over 12 years of experience and more than 3000+ satisfied clients, our team creates practical and tailored solutions to meet each client’s unique needs. We work with companies across industries offering services like website design, e-commerce solutions, search engine visibility, custom integrations, and ongoing support. Based in Pune, India, we serve businesses worldwide, focusing on clear communication, honest work, and steady results.

Role Description

1. Planning and strategize entire roadmap of social media activity path to reach business goal and generate leads for the business.
2. Research social media trends, best practices, platform updates, and competitor activities and create content calendars across different platforms
3. Able to create unique & attractive content as per client’s requirement for social media post.
4. Planning, executing, and monitoring social media ad campaigns.
5. Work with marketing, design, content, SEO, PR, and sales teams.
6. Stay updated on new platform features, algorithm changes, emerging platforms.
7. Need to present a monthly report to the client.
8. Increase likes on the page & post reach on social media Pages and get leads and enquiries for client’s business.

Qualifications

• Required 2+ Years of experience in managing Social Media pages.
• Hands-on experience with major social platforms (Instagram, Facebook, LinkedIn, X, YouTube, etc.)
• Knowledge of visual content creation tools (e.g. Canva, Adobe Photoshop/Illustrator, video editors)
• Good understanding of social media KPIs, metrics, and optimization
• Strong communication skills (written & verbal).
• Proficiency in MS Excel, PowerPoint, and Word.

Benefits

1. Competitive Salary as per Market Standards

2. Positive & Supportive Work Environment

3. Exposure to Diverse and Large-Scale Projects

4. Opportunities for Career Growth & Learning

5. Work-Life Balance