Social Media Strategist

Company Description

Alpino Health Foods is committed to transforming how India perceives and enjoys peanuts by creating innovative, health-focused products. Our mission revolves around promoting wellness by turning peanuts into nutritious, protein-packed foods that people love. With a strong emphasis on quality and taste, Alpino Health Foods aims to become a household name for healthy eating. We strive to make a positive impact on both individual health and the local agricultural economy.

Role Description

This is a full-time, on-site position for a Social Media Strategist based in Surat. The Social Media Strategist will be responsible for developing and executing social media marketing strategies, crafting engaging content across various platforms, optimizing social media presence (SMO), and fostering meaningful public relations. Day-to-day tasks will include creating innovative campaigns, analyzing social media metrics, and enhancing audience engagement through effective communication and creative strategies.

Qualifications

• Strong proficiency in Social Media Marketing and Social Media Optimization (SMO)
• Experience in developing and executing effective Content Strategies
• Excellent Communication skills and ability to engage with a diverse audience
• Knowledge of Public Relations and building brand reputation
• Strong analytical skills to track and optimize social media performance
• Ability to think creatively and stay updated on emerging social media trends
• Bachelor's degree in Marketing, Communications, or a related field
• Prior experience in the food and wellness industry is a plus