Social Media Specialist

We are looking for a dynamic and creative Social Media Manager to lead our digital presence across all major platforms. The ideal candidate should be passionate about content, design, and community engagement, with a deep understanding of social media trends — especially in the B2B media, exhibition, and lifestyle sectors. Key Responsibilities: Develop and execute comprehensive social media strategies to grow followers, engagement, and brand visibility across platforms (Instagram, LinkedIn, Facebook, YouTube, X, etc.) Plan and manage daily content calendars for multiple brands Coordinate with design, video, and editorial teams to produce high-quality and consistent creative content. Run paid social media campaigns — from strategy and execution to performance analysis. Monitor social media trends, competitors, and industry conversations to ensure brand relevance. Manage community engagement — respond to comments, DMs, and feedback in a timely and professional manner. Track and report on performance metrics (reach, engagement, conversions, growth). Collaborate with partners, exhibitors, influencers, and media to maximize brand exposure. Support marketing campaigns for magazines, expos, and events through digital promotions and content storytelling.