Social Media Specialist

About Appinventiv:

At Appinventiv, we don't just build digital products—we craft experiences that redefine innovation. As a leader in custom software development, our team thrives in a fast-paced, people-first culture that celebrates creativity, collaboration, and continuous growth.

Key Responsibilities:

• Plan, create, and manage daily content across all major social media platforms (LinkedIn, Instagram, Twitter, Facebook, YouTube, etc.).
• Collaborate with the design and content teams to develop engaging creatives, reels, and campaigns aligned with brand guidelines.
• Monitor and respond to comments, messages, and mentions in a timely and brand-consistent manner.
• Analyze social media performance using tools like Meta Business Suite, LinkedIn Insights, etc., and prepare regular performance reports.
• Track trends, hashtags, and industry updates to keep our social media presence fresh and relevant.
• Assist in planning and executing social media campaigns for product launches, brand events, and internal initiatives.
• Coordinate with influencers, partners, and internal stakeholders for cross-promotional content when needed.
• Maintain and grow engagement rates and follower count with organic strategies.

Key Requirements:

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• 1–3 years of hands-on experience in managing corporate or brand social media accounts.
• Strong understanding of all key social media platforms and their best practices.
• Proficiency in content planning tools (like Trello, Buffer, or Hootsuite) is a plus.
• Basic knowledge of Canva, Adobe tools, or similar creative platforms.
• Excellent written and verbal communication skills.
• Creative mindset with an eye for design and visual storytelling.
• Strong analytical skills to interpret social media metrics and trends.

Why Join Us?

• Dynamic work environment with a strong focus on learning and growth.
• A young, creative, and passionate team that loves what they do.
• Regular events, celebrations, and team-building activities.
• Opportunities to work on high-impact brand campaigns and global initiatives.

I have also included the link of our company website and work culture, so that you get to know more about us as an organizatio

n.Website: https://appinventiv.co

m/LinkedIn: https://www.linkedin.com/company/appinvent

ivFacebook: https://www.facebook.com/Appinventi

v/Instagram: https://instagram.com/appinvent

ivTwitter: https://mobile.twitter.com/appinvent

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