Social Media Marketing Specialist

You are a skilled and adaptable social media marketing specialist with 2-3 years of experience, seeking to enhance our brand's online presence and engage the audience through creative and informative content. Your expertise in creating captivating content across various mediums, such as video, graphics, and text, will be instrumental in driving audience engagement and shaping our brand image. Your responsibilities will include visual storytelling through the use of graphic design tools and video editing software to craft visually appealing content that effectively conveys the desired message. You will leverage tools like Doodly, Canva, Vimeo, Adobe Creative Suite, or similar programs to design and produce visually appealing graphic assets that align with our brand identity. Furthermore, you will be responsible for creating high-quality content in the form of articles, blog posts, social media content, video scripts, and graphic designs, including promotional videos, tutorials, and reels. Your proficiency in developing content across different formats, such as written articles, video scripts, animations, and infographics, will be crucial in maintaining a polished and professional online presence. To excel in this role, you must stay updated on industry trends and innovations in content creation, digital marketing, and technology to bring fresh ideas and approaches to the team. Additionally, you will ensure accuracy, clarity, and adherence to brand guidelines by editing and proofreading all content before publication. Incorporating search engine optimization (SEO) techniques to enhance content visibility, improve search rankings, and drive organic traffic will also be part of your responsibilities. Ideally, you possess a Bachelor's degree in Multimedia, Digital Media, Graphic Design, English, Marketing, or a related field, along with proven experience as a social media marketing specialist or in a similar role. Your strong writing and editing skills, impeccable grammar, attention to detail, and proficiency in creating content across different mediums will set you up for success in this position. Effective communication and collaboration skills will enable you to work seamlessly with cross-functional teams, while your familiarity with graphic design and video editing tools will be advantageous for fulfilling the job requirements.,