Social Media Manager

Job Summary

We are looking for a creative and analytical Social Media & SEO professional to manage our online presence, grow our brand visibility, and generate quality leads through social media marketing and organic SEO strategies.

Location : Kothamangalam

Key ResponsibilitiesSocial Media Management

• Create, manage, and grow YKS Travels’ presence across all major platforms (Instagram, Facebook, YouTube, LinkedIn, etc.).
• Plan and execute engaging posts, reels, stories, and promotional campaigns.
• Handle paid social media ads (Meta Ads, Instagram promotions, etc.) for lead generation.
• Monitor analytics and engagement performance to improve reach and conversions.
• Coordinate with the design team for creatives and video content.

SEO & Website Optimization

• Conduct keyword research and implement on-page and off-page SEO strategies.
• Improve website ranking and traffic through content optimization and backlinks.
• Manage Google Business Profile, update listings, and monitor reviews.
• Track performance using tools like Google Analytics, Search Console, and SEMrush (if available).

Lead Generation & Reporting

• Plan and execute digital campaigns to generate quality travel inquiries.
• Maintain weekly performance and ROI reports for management review.

Requirements

• Bachelor’s degree in Marketing, Mass Communication, or a related field.
• 1–3 years of experience in social media and SEO (preferably in the travel or hospitality sector).
• Strong knowledge of Facebook Ads Manager, Instagram Reels, and Google SEO best practices.
• Excellent written and verbal communication skills.

Job Types: Full-time, Permanent

Pay: ₹12,000.00 - ₹18,000.00 per month

Education:

• Bachelor's (Required)

Experience:

• Social media management: 1 year (Required)

Location:

• Kotamangalam, Kerala (Preferred)

Work Location: In person