Social Media Manager (Meta & Sales Funnel Specialist)

Social Media Manager

Role & responsibilities

• Manage and grow

  Meta (Facebook & Instagram)

  accounts for multiple clients.
• Plan, execute, and monitor

  sponsored ad campaigns

  with focus on lead generation and ROI.
• Apply best practices and Meta algorithms to ensure maximum visibility, engagement, and conversions.
  

• Create, manage, and promote sales funnels

  across various platforms to drive

  high-quality leads

  .
• Continuously analyze funnel and campaign performance, and tweak parameters (audience targeting, placements, budget, etc.) to maximize output.
  
• Design and execute

  marketing emailers and newsletters

  to engage audiences and nurture leads.
• Work on

  lead quality enhancement

  by applying advanced targeting strategies, retargeting, and segmentation.
• Create and design

  social media creatives, brochures, and promotional content

  aligned with brand identity.
• Collaborate with design and content teams to develop engaging posts, landing pages, emailers, and ad creatives.
  
• Conduct regular reporting on campaign, funnel, and email marketing performance with actionable insights.
  
• Stay updated with the latest

  Meta algorithm changes, funnel marketing tools, and email marketing trends

  .
• Ensure high-quality content delivery with strong command of the

  English language

  (written & verbal).

Preferred candidate profile

• Minimum

  4 years of proven experience

  in

  digital marketing, Meta ad management, sales funnel marketing, and email campaigns

  .
• Strong expertise in

  Facebook Ads Manager

  and funnel-building tools (ClickFunnels, Leadpages, HubSpot, or similar).
• Hands-on experience with

  email marketing tools

  (Mailchimp, HubSpot, SendinBlue, etc.).
• Proven track record of driving

  quality leads and measurable ROI

  through both funnels and emailers.
• Proficiency in creating

  social media posts, brochures, emailers, and ad creatives

  .
• Excellent

  analytical skills

  with ability to optimize campaigns and funnels in real time.
• Creative mindset with knowledge of

  design tools (Canva/Photoshop preferred)

  .
• Strong

  English communication skills

  (both written & verbal).
• Ability to multitask and manage multiple client accounts simultaneously.