20 Audience Builder Jobs

PAN India Immediate joiners Salesforce Marketing Cloud Developer: The individual should have 6-8 years of experience in the Salesforce Marketing Cloud (SFMC) Platform. Implementation experience in the Salesforce Marketing Cloud with Email Studio, Journey Builder, Content Builder, Analytics Builder and Audience Builder. Design and develop business solutions on the Salesforce Marketing Cloud Platform based on the Business needs/requirements. Should be proficient in AMPScript. Experience in JavaScript, HTML, CSS, etc. Should possess experience in SFMC Data Integrations: Cloud Connector, Data Extensions, Integration(s) with External Applications/ Systems via APIs. Salesforce Marketing Cloud Administrator and/or Salesforce Marketing Cloud Developer Certification is must. Salesforce Marketing Cloud Email Specialist Certification is preferred. Responsibilities: Salesforce Marketing Cloud implementation, configuration, data migration, and working with other Applications/Systems and applicable Connectors. Participate in the Requirements Gathering and Solution Design. Design and develop automated Email Journeys using Email Studio, Journey Builder, Content Builder, Analytics Builder and Audience Builder based on the Customer requirements and suggest options on the possible optimization. Experience in Analysis and Reporting the Email Activities using the Email Studio Reports and Journey Builder. Design and build Integrations between Marketing Cloud and other third party Applications/Systems or Data Sources. Conduct End User Training/Train-the-Trainer and proactively encourage Salesforce Marketing Cloud User Adoption. Experience in delivering Marketing Automation Projects in an Agile environment and be able to cater to the deadlines. Show more Show less

FLAME University is a pioneer in liberal education, dedicated to fostering intellectual growth and professional success through a variety of programs. As we continue to transform education, we are currently looking for a talented Salesforce Marketing Cloud and Datorama Specialist to join our innovative digital media team. Your primary responsibilities will include leading analysis and management efforts to uncover trends and insights within lead data, allowing for targeted campaign opportunities. You will be responsible for maintaining the lead database in Salesforce Marketing Cloud and Sales Cloud, ensuring data accuracy and consistency. In terms of campaign execution, you will design, develop, and implement email marketing campaigns using Salesforce Marketing Cloud. By incorporating A/B testing, audience segmentation, and personalization, you will strive to enhance campaign performance metrics such as email deliverability and click-through rates. Furthermore, you will collaborate with the Salesforce Sales Cloud team to facilitate seamless data integration across platforms. Through the use of Datorama, you will generate comprehensive reports to evaluate marketing effectiveness, track campaign performance, lead conversion, and ROI metrics. Your role will also involve working closely with admissions and marketing teams to align email campaigns with broader marketing objectives. Additionally, you will support lead nurturing and engagement strategies through automation and workflows. To excel in this position, you must maintain a high level of technical proficiency in Salesforce Marketing Cloud tools such as Journey Builder, Email Studio, and Audience Builder. Leveraging Datorama for marketing intelligence, including advanced analytics and custom reporting, will also be essential. Ideally, you should hold a Bachelor's degree in Computer Science, Information Technology, or a related field, along with 2-7 years of experience in Salesforce Marketing Cloud, Sales Cloud, and Datorama. Proficiency in email marketing best practices, strong analytical skills, and effective communication abilities are key qualifications for this role. If you are passionate about leveraging technology to enhance campaign effectiveness and are committed to driving impactful marketing initiatives, we encourage you to apply for this exciting opportunity at FLAME University.,

About The Role The Marketing Cloud Developer is responsible for understanding business requirements and delivering high-quality technical solutions that empower the Marketing teams to utilize the Marketing Cloud automation platform. This position will support the email marketing team with building custom queries, email templates, amp script-based dynamic templates, automation jobs, and build out comprehensive customer journeys. Primary Skills: Job Requirements Good written and verbal communication skills Ability to work effectively with non-technical personnel Experience with email and/or marketing automation software and integration with databases Knowledge of Salesforce Marketing Cloud (SFMC) aka ExactTarget is required. Experience working with all Marketing Cloud Builders and Studios, including Mobile Connect and Personalization Builder for Emails Develop responsive email templates with extensive knowledge of AMPscript Front-end development building Cloud Pages utilizing HTML, CSS, JavaScript and AMPScript is very essential Experience implementing automated solutions utilizing Marketing Cloud Server-Side Java Script (SSJS) would be beneficial Master with SQL and robust understanding of Marketing Clouds contact data model Experience utilizing Journey Builder with thorough understanding of Audience Builder configuration. Ability to elicit requirements and translate to technical solutions that can scale across multiple business units Experience with web service integration (REST/SOAP) would be beneficial

As a technology-led healthcare solutions provider, we are dedicated to enabling healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for individuals who are bold, industrious, and nimble. At Indegene, you will embark on a unique career journey that celebrates entrepreneurship and is characterized by passion, innovation, collaboration, and empathy. If you are eager to explore exciting opportunities at the convergence of healthcare and technology, we invite you to visit www.careers.indegene.com. At Indegene, we understand the significance of the early years in your career, as they lay the foundation for your professional journey. We are committed to providing you with a differentiated career experience. By joining us, you will not only engage in work at the dynamic intersection of healthcare and technology but also benefit from mentorship by some of the brightest minds in the industry. We offer a global fast-track career path that aligns with Indegene's rapid growth trajectory. Our purpose-driven approach focuses on enabling healthcare organizations to be future-ready, with customer obsession as our driving force. We are decisive in our actions, agile in our decision-making, and diligent in our work ethic. If this resonates with you, we encourage you to apply for the following role. Role: Associate - Campaign Management Description: - Experience with email and/or marketing automation software, including integration with databases - Proficiency in Salesforce Marketing Cloud (SFMC), also known as ExactTarget, is essential - Familiarity with all Marketing Cloud Builders and Studios, such as Mobile Studio and Personalization Builder for Emails - Ability to develop responsive email templates, with a strong knowledge of AMPscript and Guide Template Language (preferred) - Skilled in front-end development for building Cloud Pages using HTML, CSS, JavaScript, and AMPScript - Experience in implementing automated solutions utilizing Marketing Cloud Server-Side JavaScript (SSJS) - Proficient in SQL and a solid understanding of Marketing Cloud's contact data model - Extensive experience in utilizing Journey Builder, with a comprehensive grasp of Audience Builder configuration - Capability to gather requirements and translate them into technical solutions that can scale across multiple business units - Experience with web service integration (REST/SOAP) - Strong oral and written communication skills EQUAL OPPORTUNITY If you are enthusiastic about the prospect of contributing to our purpose-driven organization and possess the requisite skills and experience, we invite you to apply for the Associate - Campaign Management position.,

You will be part of a dynamic team at NTT DATA in Delhi, India, as a Salesforce Marketing Cloud Developer. Your role will involve translating business requirements into effective solutions using Salesforce Marketing Cloud best practices. It is essential to keep abreast of current business challenges, trends, regulatory standards, and competitive dynamics to deliver optimal solutions. Your responsibilities will include configuring Marketing Cloud, utilizing SQL and AMPscript for data transformations and personalized content, and actively participating in client presentations, design reviews, troubleshooting, testing, and deployment activities. Your expertise in Salesforce Marketing Cloud, with at least 3 years of experience, and possession of Salesforce Administrator Certification are crucial for this role. Additionally, you must hold one of the following certifications: Marketing Cloud Consultant, Marketing Cloud Developer, Marketing Cloud Admin, or Marketing Cloud Email Specialist. Experience in Marketing Cloud Automations Studio, SQL, AMPscript, custom preference centers, and cloud pages is required. Preferred qualifications include familiarity with Marketing Cloud Social Studio, Audience Builder, Mobile Studio, Advertising Studio, Interaction Studio, and Datorama. Knowledge of other marketing automation solutions like Adobe Marketing Cloud and Google Analytics will be advantageous. Previous exposure to sectors such as Life Sciences, Financial industry, or regulated industries will be beneficial. As an ideal candidate, you should possess a problem-solving mindset, be analytical in dissecting complex processes, and demonstrate self-driven motivation to efficiently deliver results within a matrix organization. Join us at NTT DATA, a global innovator providing business and technology services to Fortune Global 100 companies. With a commitment to innovation, optimization, and transformation, we offer a diverse, expert-driven environment across 50 countries. Our services encompass consulting, data, artificial intelligence, industry solutions, application development, infrastructure management, and connectivity. As a leader in digital and AI infrastructure, we are dedicated to helping organizations navigate confidently into the digital future. For more information, visit us at us.nttdata.com.,

The Marketing Cloud Developer is responsible for understanding business requirements and delivering high-quality technical solutions that empower the Marketing teams to utilize the Marketing Cloud automation platform. This position will support the email marketing team with building custom queries, email templates, amp script-based dynamic templates, automation jobs, and build out comprehensive customer journeys. Primary Skills Job Requirements Good written and verbal communication skills Ability to work effectively with non-technical personnel Experience with email and/or marketing automation software and integration with databases Knowledge of Salesforce Marketing Cloud (SFMC ) aka ExactTarget is required. Experience working with all Marketing Cloud Builders and Studios, including Mobile Connect and Personalization Builder for Emails Develop responsive email templates with extensive knowledge of AMPscript Front-end development building Cloud Pages utilizing HTML, CSS, JavaScript and AMPScript is very essential Experience implementing automated solutions utilizing Marketing Cloud Server-Side Java Script (SSJS) would be beneficial Secondary Skills: Master with SQL and robust understanding of Marketing Clouds contact data model Experience utilizing Journey Builder with thorough understanding of Audience Builder configuration. Ability to elicit requirements and translate to technical solutions that can scale across multiple business units Experience with web service integration (REST/SOAP) would be beneficial SFMC Certification is mandatory Skills (competencies)

About the Role: Join The Hindus brand marketing team and gain hands-on experience in crafting impactful campaigns, promoting brand initiatives, and driving audience engagement. This internship is an exciting opportunity to work closely with industry professionals and build a portfolio in media marketing. Role & responsibilities Assist in the ideation and execution of marketing campaigns. Draft social media content. Coordinate with external stakeholders for events Support in organizing events and collaborations. Preferred candidate profile Pursuing/Completed a degree in Mass Communication, Media Studies, or a related field. Strong writing skills. Passion for marketing. Basic video editing knowledge for social media Proficiency in MS Office and social media platforms. Regards, HR Team

Job Title: Social Media Manager Location: Jaipur, Rajasthan Job Type: Full-Time Working Days: Monday - Saturday Working Hours: 10:00 AM 7:00 PM Job Overview: We are looking for a creative, strategic, and detail-oriented Social Media Manager to lead our brand's online presence. Based in Jaipur, Rajasthan , the ideal candidate will be responsible for developing engaging content, managing our social media platforms, and driving growth and engagement through digital campaigns. Key Responsibilities: Develop and execute a comprehensive social media strategy aligned with business objectives. Plan, create, and manage high-quality content (images, videos, and written posts) across platforms such as Instagram, Facebook, LinkedIn, X/Twitter, and more. Schedule and publish content consistently using social media tools. Monitor engagement, respond to comments/messages, and foster community interaction. Track KPIs and analyze performance metrics to optimize strategy. Collaborate with internal teams for campaign planning and brand consistency. Stay updated on social media trends, tools, and platform updates. Manage paid ad campaigns when required. Required Qualifications: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience). Minimum 45 years of experience as a Social Media Manager or in a similar role. Strong understanding of major social media platforms and their algorithms. Excellent copywriting and content creation skills. Familiarity with tools such as Hootsuite, Buffer, or Later. Experience using analytics tools like Meta Business Suite, Google Analytics, etc. Ability to work in the office in Jaipur and manage deadlines effectively. Preferred Qualifications: Experience with basic graphic design (e.g., Canva, Adobe Creative Suite). Knowledge of SEO and content optimization. Hands-on experience with paid advertising on Meta, LinkedIn, etc. Ability to coordinate with influencers or external content creators. What We Offer: Competitive salary package Friendly and supportive team environment Creative freedom and opportunity for career growth Learning opportunities across marketing channels

You have over 5 years of experience as a marketing cloud developer. In this role, you will be responsible for understanding business requirements and providing high-quality technical solutions to empower the Marketing teams in utilizing the Marketing Cloud automation platform effectively. Your main tasks will involve assisting the email marketing team by creating custom queries, email templates, amp script-based dynamic templates, automation jobs, and developing comprehensive customer journeys. To excel in this position, you should have expertise in email and marketing automation software and integrating them with databases. Experience in Marketing Cloud Connect integration is essential. You should be familiar with all Marketing Cloud Builders and Studios, including Mobile Connect and Personalization Builder for Emails. Proficiency in developing responsive email templates using AMPscript and Guide Template Language is crucial. Your responsibilities will also include front-end development to build Cloud Pages using HTML, CSS, JavaScript, and AMPScript. You will be required to implement automated solutions using Marketing Cloud Server-Side JavaScript (SSJS) and have a strong command of SQL and an in-depth understanding of the Marketing Cloud's contact data model. A solid grasp of Journey Builder and Audience Builder configuration within the Marketing Cloud ecosystem is necessary. You should be able to gather requirements effectively and translate them into scalable technical solutions that cater to multiple business units. Experience with web service integration (REST/SOAP) and familiarity with agile SCRUM practices and associated tools like Jira, Confluence, and Slack are important. Additionally, a fundamental understanding of database technologies, both RDBMS and NoSQL, is expected. Holding certifications in Salesforce Marketing Cloud Developer and/or Marketing Cloud Consultant will be advantageous in this role.,

Role: Email marketing Must have: Salesforce marketing cloud, HTML, CSS and JavaScript Tools: Content building, Journey building, automation Exp: 4+ yrs Salary: upto 9 LPA NP: Immi Location: Chennai Regards Jaya 7338960689

Create and maintain a favorable brand image of the company and its products in every social media account . Also handle negative publicity. Have an understanding of search engine behavior, social media, forums, blogs, ratings and reviews, etc. Required Candidate profile 2-4 yrs exp handling ORM. Based at Delhi/NCR. Should be graduate, Early joiner with good communication preferred.

Execute marketing campaigns through FB Ads ensuring high ROAS Optimize campaigns to achieve the best ROI & meet targets Handle various campaign: conversion, website clicks, traffic, remarketing, etc. Conduct A/B testing on campaigns to improve ROI Required Candidate profile Proficient in executing and optimizing high-performing campaigns, including conversion, website clicks, traffic, and remarketing, to achieve superior Return on Ad Spend (ROAS).

Shift Timing : 6.30 PM to 3.30 AM Job Description : Manage and execute end-to-end email campaigns using SFMC, including asset management, deployment, and reporting. Develop and optimize user journeys through Journey Builder, Automation Studio, and other SFMC modules. Build personalized campaigns using AMPscript and dynamic content blocks. Implement and assess A/B testing strategies to enhance campaign performance. Collaborate with stakeholders to understand campaign briefs and ensure timely delivery. Troubleshoot rendering, deliverability, and personalization issues, ensuring best practices and compliance (e.g., GDPR). Must have skills : 1. Hands-on experience with Salesforce Marketing Cloud, including Email Studio, Journey Builder, and Automation Studio. 2. Proficient in AMPscript, HTML, and CSS with an understanding of email rendering standards. 3. Solid grasp of email marketing best practices, segmentation, targeting, and GDPR compliance. 4. Strong written and verbal communication skills with experience working independently and with cross-functional teams. Key responsibilities : 1. Plan, build, and execute end-to-end email marketing campaigns using Salesforce Marketing Cloud and other ESPs, ensuring timely delivery and adherence to best practices in segmentation, targeting, and compliance (e.g., GDPR). 2. Develop and optimize personalized customer journeys using SFMC modules such as Journey Builder, Automation Studio, Email Studio, and Audience Builder. 3. Create, test, and analyze A/B campaigns to improve open rates, click-throughs, and conversions; troubleshoot rendering and deliverability issues using HTML, CSS, AMPscript, and FreeMarker.

Building a list of fresh, bold, and culturally relevant books for urban kids and families. Discovering new formats — graphic stories, activity kits, digital tie-ins, or even gamified reads. Partnering with authors, educators, influencers, etc. Required Candidate profile Exceptional English language skills, written, spoken, and visual storytelling A keen sense of content trends & urban parenting behaviours Ability to ideate and innovate not just follow what’s working

Perficient India is looking for ATC-SFMC Developer-LPL to join our dynamic team and embark on a rewarding career journey Solution Design: Collaborate with stakeholders, including marketing teams, to understand business requirements and translate them into technical solutions within the Salesforce Marketing Cloud platform Design data models, workflows, and automation processes to support marketing campaigns and initiatives Development and Customization: Develop and customize SFMC solutions using the available tools, including Email Studio, Journey Builder, Automation Studio, Content Builder, and other SFMC modules Create and configure email templates, landing pages, forms, and mobile push notifications Data Integration: Integrate SFMC with other systems, such as CRM platforms, data warehouses, or external APIs, to ensure seamless data flow and synchronization Design and implement data imports, exports, and data transformations to support targeted marketing campaigns and personalization efforts Automation and Workflows: Build and manage automation processes within SFMC to streamline marketing operations and campaign execution Configure triggered emails, drip campaigns, customer journeys, and event-based communications using Journey Builder and Automation Studio Audience Segmentation and Personalization: Implement audience segmentation strategies within SFMC based on customer data and preferences Leverage data extensions, contact builder, and audience builder to create targeted segments for personalized marketing communications Troubleshooting and Issue Resolution: Identify and troubleshoot technical issues or errors within SFMC solutions Collaborate with cross-functional teams, including Salesforce administrators, developers, and marketing teams, to resolve issues and ensure smooth system operation

Role & responsibilities Lead the design, development, and execution of integrated marketing automation campaigns across multiple channels. Manage complex Marketing Cloud projects, ensuring timely delivery and successful implementation. Develop and maintain sophisticated email marketing programs, including segmentation, personalization, A/B testing, and automation. Manage and optimize mobile marketing campaigns, including SMS, MMS, and push notifications. Integrate marketing automation with other Salesforce products, such as Sales Cloud and Service Cloud. Analyze campaign performance data to identify trends, measure ROI, and make data-driven recommendations for optimization. Collaborate with cross-functional teams, including marketing, sales, and product, to ensure alignment and achieve business objectives. Stay up to date on the latest Salesforce Marketing Cloud features and best practices. Lead and mentor junior team members on Salesforce Marketing Cloud best practices. Provide thought leadership and expertise on email marketing and digital marketing best practices. Preferred candidate profile Salesforce Marketing Cloud Platform Expertise Several end-end SFMC implementations Thorough knowledge of all core Marketing Cloud products (Email Studio, Journey Builder, Mobile Studio, Social Studio, Advertising Studio, Content Builder, Marketing Cloud Connect Interaction Studio, Data Studio). Advanced Features : Expertise in advanced features like predictive modeling, AI-powered personalization, and complex journey orchestration. Integration : Strong understanding of integrating using Marketing Cloud Connect with other Salesforce products (Sales Cloud, Service Cloud, Commerce Cloud) and external systems. Platform Administration : Ability to manage user permissions, data extensions, and other administrative tasks. Scripting & Coding : Proficiency in AMPscript, SSJS, SQL, HTML, CSS, and JavaScript for advanced customizations and integrations. API Integration : Experience with REST/SOAP APIs for connecting Marketing Cloud with other systems. Data Manipulation : Ability to extract, transform, and load (ETL) data from various sources.

Job Overview: We are seeking an experienced Performance Marketing Specialist to manage and optimize paid advertising campaigns across multiple platforms, including Google Ads, Facebook Ads, LinkedIn Ads, and Account based marketing for B2B client. The ideal candidate should have a deep understanding of paid media strategies, audience targeting, A/B testing, and budget management to ensure maximum ROI. Responsibilities: Develop, execute, and optimize paid ad campaigns across various digital platforms. Conduct market research and audience segmentation to improve ad performance. Monitor ad performance metrics, analyze data, and implement necessary adjustments. Collaborate with the content and design teams to create high-performing ad creatives. Stay updated with the latest trends in digital advertising and best practices. Manage and optimize ad budgets to achieve marketing goals. Requirements: 5+ years of experience in performance marketing, PPC, or digital advertising. Strong expertise in Google Ads, Facebook Ads, LinkedIn Ads, and other paid media platforms. Ability to analyze data and generate insights for continuous improvement. Experience in conversion rate optimization (CRO) and A/B testing. Proficiency in Google Analytics, Tag Manager, and tracking tools. Strong communication and problem-solving skills. Should have worked in an agency.

Roles & Responsibilities: Design, develop, and implement advanced solutions using Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio, Contact Builder, etc.). Create and manage multi-channel marketing campaigns across email, SMS, push, and web using AMP script, SQL, and scripting tools. Lead Marketing Cloud integrations with Salesforce Sales Cloud or Service Cloud using connectors, APIs, and data extensions. Collaborate with stakeholders to gather business requirements and translate them into scalable and performant solutions. Lead and mentor a team of developers or junior marketing cloud consultants, ensuring best practices and quality standards. Implement and manage data segmentation, personalization strategies, and dynamic content. Troubleshoot and resolve technical issues, performance bottlenecks, and system bugs. Contribute to roadmap planning, solution design, and technical architecture for marketing automation. Ensure CAN-SPAM, GDPR, and other compliance requirements are followed in marketing practices. Required Skills & Qualifications: 8+ years of Salesforce experience, including 4+ years of hands-on Marketing Cloud development. Strong experience in AMPscript, SSJS, SQL, APIs, Data Views, and CloudPages. Proficient in using Marketing Cloud tools: Journey Builder, Automation Studio, Email Studio, Contact Builder, and Audience Builder. Solid understanding of Salesforce Sales Cloud or Service Cloud, with hands-on configuration and development experience. Experience integrating Marketing Cloud with core Salesforce clouds via Marketing Cloud Connect or APIs. Familiarity with REST/SOAP APIs for data exchange between Salesforce platforms and third-party systems. Experience in leading technical teams, managing workloads, and mentoring junior resources. Salesforce certifications preferred: Marketing Cloud Email Specialist Marketing Cloud Consultant Sales Cloud Consultant or Service Cloud Consultant Platform Developer I/II (good to have)

About Lowes Lowes Companies, Inc. (NYSE: LOW) is a FORTUNE 50 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2023 sales of more than $86 billion, Lowes operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Bengaluru, Lowes India develops innovative technology products and solutions and delivers business capabilities to provide the best omnichannel experience for Lowes customers. Lowe’s India employs over 4,200 associates across technology, analytics, merchandising, supply chain, marketing, finance and accounting, product management and shared services. Lowe’s India actively supports the communities it serves through programs focused on skill-building, sustainability and safe homes. For more information, visit, www.lowes.co.in. About the Team The Audience Architecture team is responsible for leading and discussing audience targeting strategies and audience enablement/implementations with partners, leading optimization strategies across assigned accounts, and working internally with the Programmatic and other media investment teams to make sure the audience strategies are implemented properly. The team will work with cross-functional teams to help deliver Lowe’s omni-channel customer engagement and retention strategies for the Lowe’s customer segments (and respective subsegments). The team will own the creation and orchestration of unified, prioritized audience strategies that target specific customer segments during moments that matter to drive personalization efforts at scale. Job Summary: This will be an audience-focused role that involves working with clients on audience strategy, channel onboarding, and audience syndication. The main purpose of the Analyst for Audience Architecture team is to identify, size and build audiences to support the audience activation to target specific customer segments across cross functional teams & channels to deliver a unified, personalized experience. You will be expected to understand business requirements to build audiences leveraging 1P/2P/3P data at scale with efficiency and accuracy. Roles & Responsibilities: Core Responsibilities: Identify, size, and syndicate the highest value audience to target specific customer segments during key Home Improvement moments that matter to drive meaningful customer experiences. Work with Media teams and MarTech and manage day-to-day activation of audience. Translate department specific marketing needs into audience architecture and syndication. Assist in the development of Marketing customer taxonomy maintaining a customer definition repository to instill audience unification across channels and initiatives. Support the Marketing governance process for audience creation, activation, and measurement. Participate in team meetings and knowledge sessions to share new learnings, strategies for targeting audiences and to provide feedback on the platform and governance. Support the orchestration of audience activation across cross functional teams & channels to deliver a unified, personalized experience. III. Years of Experience: 1-3 years of fulltime experience IV. Education Qualification & Certifications (optional) Required Minimum Qualifications : Bachelor’s Degree in engineering or Masters in Economics or Business Analytics V. Skill Set Required Primary Skills (must have) Key Skillset: Power Bi, SQL, Advance excel, prior experience leveraging customer data(1st, 2nd or 3rd party) and preferred exposure with Media Platforms Curiosity- a desire to understand the audiences and the “why” and “how” behind their syndication. Analytical skills- the ability to leverage understanding of business and customer to verify the audience logic and recommend optimizations. Effective Communication- the ability to communicate and collaborate on challenges and recommendations to syndicate or optimize audiences with teams of all technical and analytical sophistication. Problem Solving- An understanding of how to approach any potential issues with the platform/data, along with a basic understanding of simple media channel-related troubleshooting. Data familiarity- Experience with leveraging 1P/2P/3P customer data to refine and define target audience creation. Highly organized with attention to detail Secondary Skills (desired) Audience Syndication & Activation platforms - Epsilon, Audisense, Azira, Adobe Analytics, Meta Ads Manager, Campaign Manager 360 Experience in Omni Channel Retail Proficiency in Microsoft Office (Excel & Powerpoint) BI and analytics tools like PowerBI, Tableau, SQL, R, Python Hands on experience of a DMP, CDP, CRM platform, other ad tech platforms for audience development, onboarding or/and syndication and taxonomy structure maintenance. Media Experience – Some experience working with Paid Media channels from campaign activation to audience strategy and targeting. Marketing background - Experience in audience development, data driven marketing and/or digital marketing with a strong understanding in ad tech landscape and addressable media ecosystem.

About The Role The Marketing Cloud Developer is responsible for understanding business requirements and delivering high-quality technical solutions that empower the Marketing teams to utilize the Marketing Cloud automation platform. This position will support the email marketing team with building custom queries, email templates, amp script-based dynamic templates, automation jobs, and build out comprehensive customer journeys. Primary Skills Job Requirements Good written and verbal communication skills Ability to work effectively with non-technical personnel Experience with email and/or marketing automation software and integration with databases Knowledge of Salesforce Marketing Cloud (SFMC) aka ExactTarget is required. Experience working with all Marketing Cloud Builders and Studios, including Mobile Connect and Personalization Builder for Emails Develop responsive email templates with extensive knowledge of AMPscript Front-end development building Cloud Pages utilizing HTML, CSS, JavaScript and AMPScript is very essential Experience implementing automated solutions utilizing Marketing Cloud Server-Side Java Script (SSJS) would be beneficial Master with SQL and robust understanding of Marketing Clouds contact data model Experience utilizing Journey Builder with thorough understanding of Audience Builder configuration. Ability to elicit requirements and translate to technical solutions that can scale across multiple business units Experience with web service integration (REST/SOAP) would be beneficial