Social Media Executive

Job Description: Social Media Executive

Location: Delhi
Experience: 0–1.5 years
Salary: ₹20,000 – ₹25,000 per month
Industry: Export / International Business (Preferred)

Preferred: Female Candidates Only

Location: Madhu Vihar (Near Patparganj), Delhi

About the Role

We are looking for a creative and detail-oriented Social Media Executive who can manage our online presence across social platforms. The ideal candidate will have basic experience in social media content creation, communication, and an understanding of export-related product marketing.

Key Responsibilities

Social Media Management

• Manage and grow company profiles on Instagram, Facebook, LinkedIn, YouTube, Pinterest, etc.
• Schedule and publish daily/weekly posts using tools like Buffer, Hootsuite, Meta Business Suite, etc.
• Monitor engagement, respond to comments/messages, and maintain community interactions.

Content Creation

• Assist in creating social media posts, reels, graphics, and short videos.
• Coordinate with designers or create simple creatives using Canva or similar tools.
• Understand product specifications (export products) and create content that appeals to international audiences.

Analytics & Reporting

• Track social media performance (reach, engagement, followers, click-throughs).
• Prepare weekly/monthly performance reports.
• Suggest improvements based on insights and trends.

Export-Specific Responsibilities (Preferred)

• Support marketing for international clients (product highlights, B2B posts).
• Create content suitable for platforms used in export markets (LinkedIn, Pinterest, etc.)
• Basic understanding of product catalogues, trade branding, and B2B communication.

Trend Research

• Stay updated with latest social media trends, especially in international markets.
• Suggest new content ideas, campaign concepts, and creative formats.

Collaboration

• Work closely with the export and sales teams to understand product requirements.
• Coordinate with designers, photographers, and external agencies when needed.

Required Skills

• Basic experience in social media handling (internship or 0–1.5 years of experience).
• Good understanding of Instagram, Facebook, LinkedIn, and YouTube.
• Knowledge of Canva, basic video editing tools, or reel editing.
• Strong communication and writing skills.
• Creativity and understanding of brand identity.
• Exposure to export industry or B2B content (preferred but not mandatory).

Education

• Bachelor’s degree in Marketing, Mass Communication, Business Administration, or related field.

Salary & Benefits

• Salary: ₹20,000–25,000 per month (based on skills & experience).
• Exposure to international marketing and export-focused branding.
• Opportunity to work in a growing team with hands-on learning.

Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

• Flexible schedule

Work Location: In person