Social Media Assistant

B2B Social Media Manager/Assistant Role (Expanded Content & Design Focus)

Position:

Additional Key Responsibilities:

Campaign Asset Development

o  For Our Agency:

cold email templates

pitch decks

o  For Clients:

§ Mirror your agency’s content tactics: Develop client-specific pitch decks, email banners, and industry-specific collateral (e.g., healthcare, SaaS).

Design Oversight & Collaboration

creative direction

§ LinkedIn thumbnails/covers using tools like Canva or Adobe.

§ Consistent branding across all channels (fonts, colors, logos).

o  Review designs for compliance with client brand guidelines.

Multi-Industry Adaptability

o  Tailor messaging and visuals to diverse sectors (healthcare, tech, finance, etc.) while maintaining brand consistency.

• o  Brainstorm

  innovative designs

  for underrepresented niches (e.g., energy, nonprofits) using industry-specific imagery/icons.

Process Highlights

Content Pipeline Management

o  Monthly: Audit existing assets (templates, decks) for industry-specific relevance.

o  Quarterly: Design refreshes based on campaign performance data.

Client-Centric Design

two design concepts

§ Concept A: Conservative, corporate styling.

§ Concept B: Bold, trend-aligned visuals.