Site Merchandiser

4 - 8 years

0 Lacs

Posted:1 day ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Senior Digital Merchandiser, you will collaborate closely with cross-functional teams to execute strategies aligning with go-to-market plans and support growth in direct-to-consumer channels. - **Customer Experience & Site Merchandising** - Partner with creative, merchandising, and product/engineering teams to optimize the online customer experience. - Manage site taxonomy for enhanced product discovery and engagement. - Create and manage a comprehensive site calendar for all site activities and product launches. - Ensure quality of product listings by reviewing assets and making necessary corrections. - **Product Launches & Campaign Execution** - Define and execute go-to-market strategies for new product launches and seasonal campaigns. - Collaborate on product photography and visual asset alignment. - Support marketing initiatives with product assortments and landing pages. - **Data-Driven Optimization & Reporting** - Use analytics tools to measure site performance and provide optimization insights. - Conduct A/B testing for continuous improvement. - Own site WBR highlighting key performance indicators. - **Cross-Functional Collaboration & Leadership** - Develop digital merchandising strategies aligning with business objectives. - Provide mentorship to junior team members. - Communicate customer insights to influence product development. - **Operational Excellence & Process Improvement** - Ensure efficient execution of merchandising activities. - Collaborate for timely launches of seasonal content and campaigns. - Identify and propose new merchandising initiatives. **The Ideal Candidate** As the ideal candidate, you should be: - **Strategic & Analytical**: Skilled at interpreting web metrics and consumer insights. - **Customer-Obsessed**: Prioritize the customer journey for seamless experiences. - **Aesthetic Sensibility**: Possess a deep appreciation for visual appeal and luxury presentation. - **Collaborative**: Thrive in cross-functional environments. - **Detail-Oriented**: Keen eye for accurate and optimized merchandising assets. - **Performance-Driven**: Experienced in using A/B testing and data analytics. **Required Skills and Qualifications** - 4+ years of experience in digital merchandising or eCommerce, preferably in luxury goods. - Strong understanding of web analytics, site optimization, and eCommerce best practices. - Experience with A/B testing, site search optimization, and conversion rate optimization. - Proficiency in tools like Omniture, GA for data analysis. - Excellent communication skills and ability to work cross-functionally. - Detail-oriented with strong project management skills. - Passion for fine jewelry and luxury products.,

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