SERP PMU Young Professional – Product Standardization & Branding

Role Overview The YP will support the Senior Manager – Product Standardization & Branding in implementing quality benchmarks, packaging norms and branding frameworks for SHG microenterprise products across farm and non-farm sectors. This includes research, coordination with design agencies, assisting in label/packaging development and documentation of branding practices. Mode Of Employment Contractual appointment for a fixed term of three years Qualifications Postgraduate degree in Management (and/or) Development Studies (and/or) Rural Development (and/or) Economics (and/or) allied social sciences. Preference will be given to candidates holding certifications in enterprise development or SHG governance. Experience 1–3 years of relevant work/internship/project experience. Fresh postgraduates with demonstrated passion and field exposure may also apply Key Responsibilities Assist in product quality audits, packaging design reviews and certification processes. Support development of promotional materials, catalogues and branding kits. Coordinate with districts to collate product portfolios, photographs and packaging standards. Track product performance, consumer feedback and brand consistency. Assist in organizing branding workshops, campaigns and exhibitions. Show more Show less