SEO Specialist

The SEO Specialist will be responsible for optimizing our website and content to improve visibility in search engines and drive organic traffic. This role requires a deep understanding of SEO best practices, keyword research, and analytics to enhance overall online presence.

Typical Duties and Responsibilities

• Conduct keyword research to identify target keywords and phrases.
• Perform on-page SEO audits and provide recommendations for website improvements.
• Develop and implement link-building strategies to enhance domain authority.
• Analyze website traffic and performance using tools like Google Analytics and Search Console.
• Monitor and report on SEO performance metrics and adjust strategies as necessary.
• Stay updated with the latest SEO trends and algorithm updates.
• Collaborate with content creators to optimize blog posts, articles, and other content for SEO.

The primary responsibility of an SEO Specialist is to enhance a website's visibility on search engines through effective optimization strategies. This includes a variety of tasks aimed at improving organic search rankings and driving traffic.

• Conduct thorough keyword research to identify high-value search terms relevant to the business.
• Analyze website performance using tools like Google Analytics and Search Console to track traffic and user behavior.
• Develop and implement on-page SEO strategies, including optimizing meta tags, headings, and content.
• Perform technical SEO audits to identify and rectify issues that may hinder search engine crawling and indexing.
• Create and manage content strategies that align with SEO goals, ensuring high-quality and engaging content.
• Monitor and report on SEO performance metrics, providing insights and recommendations for continuous improvement.
• Stay updated on the latest SEO trends and algorithm changes to adapt strategies accordingly.
• Collaborate with web developers and designers to ensure SEO best practices are integrated into website design and functionality.
• Manage link-building initiatives to improve domain authority and enhance website credibility.

Job Type: Full-time

Pay: ₹15,406.37 - ₹30,465.96 per month

Benefits:

• Provident Fund

Work Location: In person