SEO & PPC Executive

Company Description

Uniwork Technologies is a leading IT company specializing in small to medium-sized projects for clients worldwide. We have a strong focus on delivering tailored solutions to meet the unique needs of our diverse clientele. Our commitment to quality and innovation makes us a trusted partner for businesses seeking high-quality IT services. At Uniwork, we value employee growth and provide a collaborative environment to foster creativity and professional development.

Role Description

This is a full-time, on-site role for a SEO and PPC Executive, based in Mohpa. The role involves developing and implementing SEO strategies to improve website visibility and search engine rankings. The SEO and PPC Executive will manage pay-per-click advertising campaigns, perform keyword research, monitor analytics, and analyze performance metrics to optimize campaigns. Responsibilities also include creating reports and staying updated on the latest trends and best practices in SEO and PPC marketing.

Qualifications

• Proficiency in SEO techniques, including keyword research, on-page optimization, and link-building
• Experience in managing PPC campaigns, including keyword selection, bid management, and ad performance tracking
• Strong understanding of analytics tools such as Google Analytics and the ability to analyze and interpret data
• Knowledge of SEO and PPC tools like SEMrush, Google Ads, and Google Search Console
• Excellent problem-solving skills and the ability to independently optimize strategies based on data insights
• Effective communication skills and a collaborative approach to working with team members
• Previous work experience in a digital marketing or IT services environment is a plus
• Bachelor’s degree in Marketing, Information Technology, or a related field preferred